Marketing & Advertising Magazine

To Raise Productivity, Let More Employees Work from Home

Posted on the 16 January 2014 by Scotcombs @3rdplanetmedia

Creative business ideaEDITORS NOTE: This link takes you to an article preview which will give you the top level information you really need. If you want to read the whole thing you’ll need to subscriber to the Harvard Business Review. ~Content Curator

“Nicholas Bloom and graduate student James Liang, who is also a cofounder of the Chinese travel website Ctrip, gave the staff at Ctrip’s call center the opportunity to volunteer to work from home for nine months. Half the volunteers were allowed to telecommute; the rest remained in the office as a control group. Survey responses and performance data collected at the conclusion of the study revealed that, in comparison with the employees who came into the office, the at-home workers were not only happier and less likely to quit but also more productive.” More from this article by Nicholas Bloom>>>


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