As we wrote back in 2009, our name derives from our philosophy that society is at the beginning of a revolution in how we interact with and think about energy: “The ‘Green Revolution’ usually refers to the agricultural transformation of the last half of the 20th century. The ‘Second Green Revolution’ is the technological transformation of energy production, distribution, and consumption to green, clean, and sustainable methods taking place in the first half of the 21st century. More specifically, 2nd Green Revolution is dedicated to presenting pertinent information on the clean energy economy.”
A report released by a subsidiary of Xerox,
Buck Consultants, shows that indeed we are on our way to a greener future as companies continue to see the cost saving and PR benefits from going green. “Seventy-eight percent of organizations consider cost savings as the leading motivator for green programs, while the creation of community goodwill (58 percent) and employee engagement/morale (56 percent) round out the top three motivators.” The recent recession brought this fact further to light as 78 percent of companies with green programs considered cost savings the best return on their investment, not simply the increased marketability of being green.
TechCrunch says that “Over 90 percent of companies realized cost savings as a direct result of their green programs: 78 percent of them saved on electricity, 68 percent on heating and cooling, 68 percent on paper, and 60 percent saved on water.”
Here are the most common practices among those organizations with a formal green program:
- Recycling and paper reduction (97%)
- Web and/or teleconferencing (95%)
- Healthy living and wellness (85%)
- Internal green communication programs (81%)
- Light sensors (75%)
The graphic below (from Xerox’s news page) breaks down some of the main findings in the study.
Earth First! Newswire 
dailyfusion
Garry Rogers
2ndgreenrevolution
