SM Megamall's #AweSM Weekend Party turns to an Instagram wonderland where you can splurge on dessert treats and freebies, and snap photos at the different activity station. SM Sweet 60 activity area features an interactive play experience, where shoppers can immerse themselves in a fantastic wonderland of colors and desserts. In partnership with Boysen, Fruits In Ice Cream, The Dessert Museum, and The Lost Bread.
July 1-31
• Denim Sale - you can purchase with up to 70% off on select denim brands
• Denim Fest - discover new denim forms and styles in their one of a kind exhibit that features everything denim
July 21-22
•Denim Fun - experience their AR fitting rooms. Denim Fest parades and more fun activities
July 22
•Denim Runway - catch the lates denim trends in special fashion show
If denim is really your style. Do Denim Everyday!
