Google has updated its ranking system guide document to clear the impact of page-level and site-level ranking.
Google's document explains that both site-level ranking and page-level ranking influence search position. While page-level ranking is the first signal that matters, it is the wide signal that impacts the organic traffic.
In my study, I also found that sitewide ranking signals do not guarantee that every page of the website ranks higher; at the same time, a low ranking of the website is not the metric to tell that a page cannot rank in search.
This time, rather than telling us something new, Google brings clarification to ranking signals.
Sitewide and Page-Level Signals:
Google's ranking system guide explains that Google' not only focuses on sitewide ranking but also individual pages.
A strong or poor sitewide ranking signal cannot influence the ranking of every page.
It is one of the very few times that Google has clarified its ranking signals.
Here is what the Google Ranking System Guide says:
Google's ranking works on page level but also considers site-wide signals. Both contribute to the overall ranking of the content. Google considers both page-wise and site-wide ranking signals.
What Does the Google Ranking System Guide Explain?
Google made it clear that it considers both page-level and sitewide ranking signals.
Google's ranking system document update cleared doubts about the ranking factors. It helps you improve the overall content quality of your website.
Conclusion:
Google's updates are targeting low-quality and spammy content. It also punishes sites with site reputation abuse, expired domain abuse, and scaled content abuse.
