I’ve been working on the timeline and schedule for the first series of articles here at Steve Online that all go together as one big package: Don’t Follow the Pack, Follow Your Path. Below you will find a list of articles and the dates they are going to be released. Once an article is released I will be updating this post with the link information.The articles will auto-post at 10:15am EST on their respective dates.
The goal of the Series - Don’t Follow the Pack, Follow Your Path series is to help small businesses self-enable themselves to a proactive marketing standpoint. Too many companies fear setting up a marketing path for many reasons. Cost, time, manpower or lack thereof, etc. These guides will help walk you through the basics to understanding how to plan an effective marketing plan for your business. The sprout articles will be in much greater detail and catered more to the advanced marketer. For now, we give to the masses and help define some simple resources anyone can use and put in motion to help their business grow.
Released from the Series:
Don’t Follow the Pack, Follow Your Path - Published 2/22/13
This is the article that provides the overall outline of what each of the 7 sections will discuss in further details. Even each of the 7 sections will have their own sprouts down the road, but not until the main articles are published to the website.
Current Schedule of Articles:
- Budget & Timeline – February 27th, 2013
- Target Identification – March 6th, 2013
- Message Creation – March 13th, 2013
- Delivery Method – March 20th, 2013
- Additional Actions – March 27th, 2013
- Follow-Up – April 3rd, 2013
- Results – April 10th, 2013
Please keep in mind these dates are all tentative but as of now I don’t see any reason why these are going to change. The goal is for each Wednesday at 10:15pm EST a new article comes out from now, until the last one on April 10th.
If you want to make sure not to miss an article as they are released you can Subscribe to Steve Online and follow me on Twitter for updates.