Never Forget: Marketers Will Keep Failing at Social Media

“What compels a company to so thoroughly embarrass itself by trying to profit from tragedy? That’s the question many are asking recently as on September 11, just like clockwork, brands on social media once again made fools of themselves trying to connect their products and companies to the shocking terrorist attacks of 2001.” More from “Never forget: Marketers will keep failing at social media” on The Globe and Mail>>>