Business Magazine

Job Search Plan of Attack

Posted on the 27 December 2011 by Happygrc
Job Search Plan of Attack
Agencies don't hire between Thanksgiving and New Years. That's a fact that holds so true that I tell my students who graduate in early December to just chill, get their portfolio together, enjoy the holidays, refresh, and plan to hit the ground running in January.
Over the years, we've written quite a bit about various aspects of the job search. I thought it might be helpful to compile some of those posts here in some sort of order. So, as you get ready to jump into the job search, here are some things to keep in mind:
1) Portfolio. Obvious, right? But just because you've graduated doesn't mean your portfolio is finished. Your portfolio is NEVER finished. Get your work together. Get your website polished. And get ready to keep working on it until you retire. Here are some questions you can ask about your portfolio.
1b) Presentation. Your website speaks for itself. The moment it loads in my browser window, it says something about you. There are plenty of very simple portfolio-hosting sites that are easy enough my mother could set up a professional-looking portfolio in a day. DO NOT let your site's appearance kill your chances before anyone sees your book. This goes for real-world opportunities too. If you have someone coming into school to look at portfolios or are going to a portfolio review of any kind, be professional about it. It's an opportunity to make an impression. Don't bring a stack of foam-core boards in a plastic grocery bag (I've had it happen before).
2) Contacting agencies. Have your list. Use your connections (friends, alumni, LinkedIn). Start sending out emails or making calls. Here's a post about writing down your five criteria to help you narrow down your agency search, a few examples of emails and followups, and another on what not to say in your email.
3) The interview. Know what you're looking for. When someone comes in to show their book to me, I always ask first: "What are you looking for?" As in, do you want me to comment on everything in your book? Are you looking for "what to keep in my book and what to take out?" Do you want our agency to hire you? It might seem obvious if you're sitting in someone's office showing your book, but it's not. Be clear about what you're looking for. And have an opinion on work in your book. I ask questions about pieces I like. I often ask the person I'm interviewing what they like best, because I want to know what kind of work they like to do most. And know what questions you want to ask about the agency. Here's a good starter list.
4) The followup. When you're interviewing, write down the names of the people you talk to. Ask them each for a business card. And then send a thank-you note afterward. It can be a card, which is nice, or simply an email. It shows the person appreciation for the time they spent with you and, more importantly, is another opportunity to connect with them.
5) The negotiation. If you're a student, there shouldn't be much negotiation, really. Getting into a good agency where you can learn and grow and do good work is invaluable coming out of school. So whether you making $40k or $50k a year isn't as important as the kind of work you'll be doing. I know that $10k sounds like a ton when you have school loans, etc., but going to a place where you make less but have the opportunity to build a great book will pay off multiple times over in the long run.
Finally, here's a post Greg did about the timeline of the whole process.
Good luck in your search.

You Might Also Like :

Back to Featured Articles on Logo Paperblog

These articles might interest you :

  • The Verdi Project: Stiffelio

    Verdi Project: Stiffelio

    Verdi battles the censors with an opera about religion. by Paul J. Pelkonen Preacher man: José Cura as Stiffelio at the Metropolitan Opera.Photo by Ken Howard... Read more

    The 22 April 2018 by   Superconductor
    CULTURE, THEATRE & OPERA
  • I Still Managed To Shop These In Mauritius!

    Still Managed Shop These Mauritius!

    Travelling to Mauritius? Thinking of what you should buy? Here is a list that SSU contributor Sakshi bought and she has some honest take on Mauritius markets.... Read more

    The 22 April 2018 by   Shoppingaholic
    HAIR & BEAUTY, LIFESTYLE, SHOPPING
  • Food Review: Katz’s Delicatessen, New York City

    Katz’s katzenjammer sandwich Katz’s deli in the lower East side of New York comes recommended by most guidebooks and travel websites, and someone we know said... Read more

    The 22 April 2018 by   Emma
    DESTINATIONS, DINING OUT, FOOD & DRINK
  • Healthy Lunch Salad!

    Healthy Lunch Salad!

    Yesterday, I invented this lovely healthy lunch or dinner. I even eat it like breakfast this morning! So good, So yummy! You can eat it just like this but I wil... Read more

    The 22 April 2018 by   Sophies Foodie
    FOOD & DRINK, RECIPES, VEGETARIAN & VEGAN
  • Skincare Empties #8

    Skincare Empties

    Hi All,According to the Instagram polls am posting an empties post first. I am so into powder cleansers that I ended up using two of them both are my favorites. Read more

    The 22 April 2018 by   Skincarevilla
    HAIR & BEAUTY
  • The Most Important Mission Of The Modern Mormon Church

    Most Important Mission Modern Mormon Church

    Previously: A Plea Unto Every Latter-day Saint On the shelf directly behind me is a hefty Dictionary of Early Christian Beliefs, which I like to browse now and... Read more

    The 22 April 2018 by   Rockwaterman
    SOCIETY, SPIRITUALITY
  • 6 Ways To Be A Business Leader As Well As A Developer

    Ways Business Leader Well Developer

    Almost every entrepreneur starts their journey by developing a solution, based on their idea of a new technology or required service. These idea and developer... Read more

    The 22 April 2018 by   Martin Zwilling
    BUSINESS, CAREER