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How to Use Microsoft Bing Site Explorer for SEO [Explained]

Posted on the 09 November 2020 by Gaurav Kumar @vhowtodo

Microsoft Bing webmaster tools have launched a new feature, Site Explorer for SEOs. In October 2020, Microsoft Bing webmaster tools have added the Site explorer feature.

Since then, Microsoft Bing Site Explorer became the powerful tool for SEOs and marketers.

Other people are at: Top 21 Best Tools That Will Help You Create Better Content

With the Microsoft Bing site explorer tool's help, now you can also check how Microsoft Bing crawler sees your blog or website.

You can use the available Microsoft Bing site explorer filters to sort the information provided by Microsoft. Here is the list of Microsoft Bing site explorer filters that you can use;
  • Indexed URLs: List of all currently indexed URLs on the site

  • URLs with Crawling Issues (deadlinks) - Includes HTTP 404-410.

  • URLs with crawling Issues (server errors) - Includes HTTP 403, 5xx.

  • URLs robots.txt disallowed - Disallowed from inside robots.txt.

  • URLs with NOINDEX tag

  • URLs redirecting

  • URLs canonical source

URLs with guidelines issues: This includes URLs violating spam rules, suspended in the latest crawl, or low ranked due to problems.

URLs selected not yet crawled - This could include URLs skipped due to temporary reasons from Bing's side. Webmasters can request for indexing of URLs from the feature itself.

Microsoft has upgraded the index explorer to site explorer. And, today you will know everything about Microsoft Bing webmaster tool's site explorer feature.
How to Use Microsoft Bing Site Explorer for SEO [Explained]

With the Microsoft Bing site explorer feature's help, you can grab much information that is missing from other webmaster tools. This information plays an essential role in optimizing your blog or website for search engines.

Microsoft index explorer to Microsoft Site Explorer:

  • HTTP Codes (drop-down list):

  • All HTTP codes (default filter setting)

  • HTTP codes 200-299 (success codes)

  • HTTP codes 300-300 (redirection codes)

  • HTTP code 301 (permanently moved pages code)

  • HTTP code 302 (temporarily moved pages code)

  • HTTP codes 400-499 (client error codes)

  • HTTP codes 500-599 (server error codes)

  • All other HTTP codes (such as 1xx or informational codes)

  • · Crawl Date Range (drop-down list):

  • All dates (default filter setting)

  • Last week

  • Last 2 weeks

  • Last 3 weeks

  • · Discovery Range/Narrow (drop-down list):

  • All dates (default filter setting)

  • Last week

  • Last month

  • · Malware infected (checkbox)

  • · Excluded by robots.txt (checkbox)

Before the new Bing webmaster tool launch, the earlier version has a feature named index explorer. You can also call it the beta version of the Site explorer feature.

  • Complex information was the major flaw in index explorer. It was digestible by geeks only. Yet, many options were not helping users to manage SEO tasks.

  • It was not compatible with large websites.
Bing Webmaster tools have listened to users' feedback to improve index explorer and launched the professionals and easy to use Site explorer from SEO experts.

Index Explorer had the following filters;

There were two major flaws in the Index explorer tool:

The new Site explorer feature display all the Url's crawled and indexed by Microsoft Bing.

There are two significant benefits of using the new Bing Webmaster tools;

Areas where Site explorer shows improvement:

Access Crawled and Indexed Url's at one page:

There is no limit on how many Url's a webmaster can view.

This is an excellent feature for massive sites like or blogs with more than 1000 pages like The webmaster can watch all the Url's processed by Microsoft Bing here.
In Site explorer, you can explore your websites, blogs, urls, folders, sub-domains, etc. in a fraction of seconds.

Load faster:

To ensure that site explorer loads faster than ever, Microsoft webmaster tools have redesigned the web interface and back-end data.

It also works more quickly for large websites.

You can use this user-friendly tool to find issues related to SEO quickly.

All you need is to keep scrolling to see more Url's.

Here is everything that you must know about Site explorer.
How to Use Microsoft Bing Site Explorer for SEO [Explained] You will find the "Search Explorer" tool at the fourth position below your verified domain at Bing webmasters tools. How to Use Microsoft Bing Site Explorer for SEO [Explained]

Quickly Find SEO Issues:

During your first visit to the Site Explorer tool, you will find the list of folders and Urls.

Microsoft Bing site explorer tool is best for SEO professionals.

With the responsive design, you can also access the tool on your smartphone and access filter options.

Site Explorer Guide:

Site Explorer will help you see the crawl and index information.

Site explorer truly helps SEO professionals to explore and optimize blogs or websites.

How to Use Microsoft Bing Site Explorer for SEO [Explained]

All of these are listed according to the number of clicks received from the Microsoft Bing Search Engine.

Webmasters can sort Urls and folder using Site Explorer:

  • Inspect Urls with indexing or SEO errors.

  • You can also text robots.txt to find errors.

By Alphabetical order
By Impression in Microsoft Bing search results.

  • Urls with Crawling issues (dead link)

  • Urls with Crawling issues (server error)

  • Urls with Nonindex tag.

  • URLs redirecting

  • URLs with canonical tag issue

  • Urls not following Microsoft Bing Webmaster Guidelines
How to Use Microsoft Bing Site Explorer for SEO [Explained] Site Explorer is one of the SEO experts' best tools to check the performance or website and fix errors.

You can check the folders, clicks, backlinks, and impressions.

In Bing Webmasters tools, Go to Site Explorer tool.Now find out which URLs you should dilute to avoid duplicate pages and content on your website or blog.
Filter the non-indexed Urls and copy them in your excel sheet.

This will help you track the:

Webmasters can also use site explorer to;

Site explorer tool helps you explore the URL's with errors, such as;

Sort the indexed urls from most to least clicked Urls.

How to Use Site Explorer to Optimize Your Blog or Website:

Review All URL's:

Review and index Nonindexed URLs:

Now, understand that if your want to index any of these URLs or not.

Take the help of the Bing Webmaster URL Inspection tool to find out the index status of each URL. Also, check the markup information.

Review and Optimize Indexed Urls:

Now, your take is to improve the pages which are already ranking for the keywords.

Right now, the Microsoft Bing Site Explorer tool is available as Beta. Microsoft webmasters tools are working to make it better with suggestions and feedback received from SEO professionals.

This will help your content rank organized better in Microsoft Bing search results and grab more organic traffic.

You must work on Urls where you have got a maximum impression but lesser clicks.

You can optimize such pages by;

If your pages are not getting enough click, you must inspect them with the URLs inspection tool's help.

Also, follow the Microsoft Bing Webmaster Guidelines to understand better how Bing search engine rank, crawl, and index content.


This way, they are trying to make it the best tool for SEO experts.

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