Wondering how can you set up file download tracking on your WordPress website?
WordPress is one of the most popular CMS which is used for creating blogs and online shops. So, whenever someone needs to create a file download/ digital download store, he will probably use WordPress as the base.
Well, running a digital download store is quite simple. All you need is a plugin like Easy Digital Downloads and a payment gateway for accepting payments. Anyway, when you need to track your file downloads, what will you do?
We are here with the best and simple solution for you!
MonsterInsights got introduced to a new feature of their’s – file download tracking. In this post, we are going to cover it!
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What is MonsterInsights?
MonsterInsights is a freemium WordPress plugin for enabling Google Analytics tracking on your WordPress website. So many popular blogs and websites are using this plugin to see exactly how people are behaving on their website. The free version (MonsterInsights Lite) can be downloaded from the WordPress plugins repository.
And we have also covered its features on our MonsterInsights Review.
As you can see, there are more than 2 million WordPress blogs are using the plugin. It’s an easy way to bring the Google Analytics dashboard to WordPress.
While you have the premium version, you will get more advanced features like Ads tracking, forms tracking, WooCommerce tracking, etc…
Plus, for file download tracking features, you might want to consider purchasing the MonsterInsights premium. Right now, the feature is not available on the lite version.
If you are running a digital download store, you might want to set up file downloads tracking on your WordPress site.
How To Set Up File Downloads Tracking On Your WordPress Site?
So, let’s move to the tutorial.
The first thing you need to do is, purchase MonsterInsights premium. If you already got your hands in the pro plan, you can log in to your account, download the latest version of MonsterInsights.
Install, activate the plugin on your blog and verify it with the valid license key.
Authenticate the plugin with your Google Analytics property and complete the setup.
And under Insights, Settings, you could see all the available tracking features. Just choose file download tracking from the list.
We recommend you to track the downloads as an event. Also, you will see an option to track custom file extensions. Add/ remove file extensions, save the changes.
You have successfully enabled file download tracking on your WordPress website!
Now, it is time to see the reports.
Go to Insights, Reports, and Publisher Reports. Scroll down on the page and you will see the file download reports.
Easy, isn’t it?
If you need a more detailed report, you might want to log in to your Google Analytics property, track everything from there. Under the reports of the events, choose Behavior, events.
Click on the Top Events and download. You can get a more detailed report from there.
Remember, when we set up file downloads tracking on your WordPress blog, we set the tracking as events. That’s why the plugin tracks the file downloads as the download event.
You can also track the same in real-time.
Just choose the event category as – download and you are good to go!
This is how you can set up file downloads tracking on your WordPress blog! Also, this is the best way to do it. Tracking the file downloads is a great way to make sure your store is performing well! No need to use any third-party services for it.
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For more awesome posts, you might want to check out our WordPress archive. Also, check some relevant articles I picked for you:
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