Lifestyle Magazine

How to Build Your Style Using Pinterest

By Linsibrownson @CleverSpark

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I have to admit, I didn’t quite get Pinterest until recently. Maybe I’m slow, or maybe I’m not easily convinced – either way, doesn’t matter.

I get it now.

Much like the stereotype, I started using Pinterest when planning my wedding. What I found was that it was the greatest visual search engine, enabling you to find literally anything. I know … everyone knew that but me – but I know it now. And it’s kinda changin’ my life.

First, I used it to find good and healthy recipes for my Vegan-ish New Year’s resolutions. THEN, I created a “secret” board, and that is what I use to meal plan from the recipes I already have pinned. I’ve done it for two weeks and we’ve saved a ton of money, eaten healthy and lost less produce to a rotten demise deep in the fridge.

Pinterest saved me time and money, therefore, I love it.

I knew this efficient method of planning had to be transferable to building an outfit, and maybe even a wardrobe. First, I would find a look that I liked, then I would search for all the different components. Once I was able to see each item on it’s own, I knew what I was looking for the next time I shopped.

Soon, my wardrobe began to look like the images I was pinning. It was pure manifestation – just like a virtual vision board. Not only was this helpful for building my own wardrobe, but I am also using it to help my clients break out of their fashion ruts.

You too can use Pinterest to build your style. Just find a street look that speaks to you (Refinery29 is a good place to start) and interpret each piece in your own style.

In recreating this outfit below, I took some personal style liberties. First, I’m not a fan of long and drapey pants, so I chose an ankle pant. Next, I don’t really do turtlenecks – but I did find a cowl-neck peplum sweater. The rest I filled in with what I could find that suited me the best.

You don’t have to worry about finding an exact match – just start looking.

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Shopping credits: chain necklace, hat, coat, peplum top, trousers, booties.

If you’re interested in learning to build your style at any budget, using fun methods like Pinterest, sign up for my weekly email address. Every week, I send out a fashion pep talk to help you find your unique signature style.


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