Society Magazine

[Guest Post] The Evolution of ‘El Tigre’: A Feminist Discovers the ‘Beauty’ Aisle at Walgreens

Posted on the 31 August 2012 by Brute Reason @sondosia

Here’s a guest post from my friend Emily.

I have stretchmarks, acne scars, oddly shaped eyebrows, a decades-long nail biting habit, rough spots on my feet, and hair that is generally nice, but tends to be boring.

So, given that I’m not a girl who spends a quarter of her paycheck on creams, gels, goos, brushes, tweezers, and other body products, I had just lived with my imperfections—accompanied by a self-hatred and guilt worthy of any Jew joke you can make out of it.

So steeped in the hot water of my own shame was I that I didn’t even want to go to the gym for fear of wearing tight clothes (in public!) that showcase my lumps, bumps, and the outline of my underwear. So, the pounds slowly marched further on, till I was 50 pounds overweight, which really shows on a 5’4 frame.

Then I put my big girl panties on and got over it.

I realized that the only way to look the way I wanted to look (so maybe I’m a little vain), feel the way I want to feel, and be as healthy as I want to be was to GO TO THE GYM. I also realized that I had to do it for myself and no one else.

That decided, I bought some gym clothes, signed myself up for a spot in the torture chamber (gym), and hauled my needs-its-own-zipcode ass up on a treadmill. I’m not even halfway to my goal, but I’ve lost more than ten pounds, which is better than nothing.

And I felt SO much better about myself. I can like… run and stuff. If I clench my stomach, I can feel abs. They are hiding, snuggled deep down under the remnants of Papa Johns and chocolate, but they’re there. I know I’ll find them one day.

Then I looked at the rest of the things on my laundry list of self-pity, shame, and loathing and realized I could fix them too. I got what was probably the third manicure of my life (after my bat mitzvah manicure, and one before a family vacation years ago), which helped me stop biting my nails. I’ve gone over a month without biting them, and I have long claws now (so watch yourself).

I actually marched myself to a salon wherein I allowed someone to pour hot wax on my face and slowly rip out my eyebrows, And even though I won’t doing that EVER AGAIN, I now know what eyebrow shape best suits my face and keeps me from looking like an angry troll doll. (And I found some tweezers).

And speaking of trolls: I got a little hair cut, I stopped washing my hair so often, and I bought some leave-in conditioner which has smoothed the frays and brought out a shine I didn’t know was possible without flashbulbs going off.

As for the stretchmarks, I once again donned my big girl panties and waltzed back into the beauty aisle I had spurned and misunderstood before. BioOil is now my personal savior, as it has turned my stretchmarks—formerly livid red lines—into meek little white squiggles that know better than to show up again.

And all of this isn’t to say that I’m some beauty queen who will get a boob job, rhinoplasty, and a pedicure. No. No one will ever touch my feet (it feels weird and I’m very ticklish). My eyebrows will still attempt to belie my Russian ancestry. I still have a few many more hours to clock at the gym.

But I feel a lot better about myself.

I had always shunned the beauty aisle from the get-go because of its ridiculous name. Oh, I can go to the soup aisle and pick up some soup; I can go to the bread aisle and pick up a loaf of wheat; I can go to the beauty aisle and buy beauty? Hell no. But after a little growing up and some experimentation, I realized that it’s not vain, or stupid, or shallow, or anti-feminist to want to look nice or feel good about yourself as long as you’re doing it to make yourself happier. I’m still not an object to be ogled. I’m not doing this to satisfy what my gender studies classes have told me is the “male gaze.”

My bright red nail polish makes me feel more confident and powerful, like I can go sit in a boardroom and tap my claws against the table as I intimidate a bunch of people—or something.

My new nickname for myself: El Tigre.

Emily Davidson is a loudmouth from the State of Tennessee who enjoys talking about politics and correcting other people’s grammar. A Senior majoring in American Studies at Northwestern University, she has many accomplishments that she would love to brag about. She loves reading, books, literature, and belles-lettres as well as science, history, and the color purple. She writes about feminism, religion, and politics.


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