Business Magazine

Entrepreneurs Need A New Adaptive Innovator Mindset

Posted on the 15 October 2014 by Martin Zwilling @StartupPro

John-sculleyOne of the business ironies that many entrepreneurs have learned the hard way in the past is that ideas which are truly disruptive carry the highest risk of failure, take the longest to gain traction, and thus are the least likely to get external funding. So some entrepreneurs stick with incremental solutions, avoiding more transformational or adaptive solutions implying disruptive change.

In the past, only a few entrepreneurs, like Steve Jobs and Bill Gates, maintained the passion, patience, and determination to accomplish disruptive change in the marketplace. Today with the growing number of disruptive technologies available, like cloud computing, wireless sensors, Big Data, and mobile devices, an incremental solutions mindset is no longer enough to win.

John Sculley, in his new book “Moonshot!: Game-Changing Strategies to Build Billion-Dollar Businesses” argues that every entrepreneur now needs to think and act like one of those elite entrepreneurs who could go the extra mile and cause disruptive change. He coins the term “adaptive innovator” for the required mindset to characterize the required focus.

I strongly support the key principles he outlines as required to drive the mindset to make business leaders successful in this new world, both in established companies as well as startups. I have summarized or paraphrased the points here, to add my own focus and experience with new entrepreneurs and startups:

  1. Be forever curious and an optimist. Adaptive innovator entrepreneurs are inspired by what’s possible, but focus on what’s probable. Great entrepreneurs aren’t just dreamers, they are doers. They wake up each day re-energized and optimistic, curious about the world around them, but always committed to getting real things done.

  2. Unpack your best ideas. Unpacking an idea is about taking deep dives into it; twisting and turning it to see the concept in different ways. The deeper your dive into an idea, the more creative will be your insights. Ideas without context are just a commodity. Context comes from experience. Trying and failing is an experience building-block to get context.

  3. Learn more every day in layers. Let every new bit of learning spark your curiosity to build a new layer of knowledge, which will then drive another layer of learning. Thinking visually can help. Listen for insights from others, and follow-up on every reference to spark new learning. It’s the reverse of peeling layers off an onion.

  4. Never give up in finding a better way. Steve Jobs was never satisfied, and kept pushing himself and everyone around him. He kept raising the bar. At Apple, when a product actually shipped, against unimaginable timelines, even the most talented and skeptical on the team were amazed at and empowered by what they had accomplished.

  5. Prepare incessantly and daily. The best athletes are naturally gifted, but even they train constantly and invest hours of practice every day. It’s no different for the best adaptive entrepreneurs. The most formidable tools of the adaptive innovator are smart personal productivity aids to help realize your dream. Learn to use these tools effectively.

  6. Put the customer at the center of your business concept. As you consider a really transformative business concept, leverage your domain expertise and create a customer experience never realized before in that industry. Couple this with automation and technology to offer a disruptive solution. The customer, not the technology, is in control.

Sculley correlates many of these principles to the lessons he learned and insights from his failures at Apple, as well as his entrepreneurial successes before, during, and after Apple. We both agree that the marketplace and pace of technology have changed since the days that Jobs and Wozniak started Apple, so the entrepreneurial and investor mindset has to change as well.


You Might Also Like :

Back to Featured Articles on Logo Paperblog

These articles might interest you :

  • BNV002: That Vegan Conversation

    BNV002: That Vegan Conversation

    <Press the PLAY button above to listen to the podcast, or you can download it for later. > That Vegan Conversation Show Notes We’ve all had that... Read more

    The 24 February 2018 by   Chuck Underwood
    FOOD & DRINK, HEALTH, HEALTHY LIVING, LIFESTYLE, VEGETARIAN & VEGAN
  • Snoop Dogg Inspiring Netflix Series “Coach Snoop” Is A Must See

    Snoop Dogg Inspiring Netflix Series “Coach Snoop” Must

    ChristianNews Snoop Dogg new Netflix series “Coach Snoop” shows viewers another side of the famed rapper from Cali. The 8 episode Netflix series, centers... Read more

    The 24 February 2018 by   Firstladyb
    SPIRITUALITY
  • Nuclear Accidents

    Nuclear Accidents

    diagrams: Chernobyl reactor before and afterNuclear fission is one of the world-changing discoveries of the mid-twentieth century. Read more

    The 24 February 2018 by   Dlittle30
    SOCIETY
  • Concert Review: A Cure for Pomposity

    Concert Review: Cure Pomposity

    The Vienna Philharmonic returns to Carnegie Hall. by Paul J. Pelkonen Gustavo Dudamel (standing) at the helm of the Vienna Philharmonic. Read more

    The 24 February 2018 by   Superconductor
    CULTURE, THEATRE & OPERA
  • Sixer’s Sevens: Middlesbrough Take One Point. Do Our Players Get Another?

    Sixer’s Sevens: Middlesbrough Take Point. Players Another?

    Jake: ‘it’s not always pretty’ We were 1-0 up when I started setting this up, just after half time. By the time I’d got the page ready for Pete Sixsmith we... Read more

    The 24 February 2018 by   Colin Randall
    SOCCER, SPORTS
  • NYC Event Alert: Vionic Shoes Invites You to #DiscoverTheSecret

    Event Alert: Vionic Shoes Invites #DiscoverTheSecret

    Just in time to celebrate National Women's History Month, Vionic Shoes celebrates women's empowerment with the launch of "The Secret". In partnership with Elle... Read more

    The 24 February 2018 by   Dynelle Skinner
    FASHION, LIFESTYLE
  • Who’s Hungry?

    Who’s Hungry?

    I flatter myself to think that some people enjoy my daily musings, although they’re sometimes grim. Religion often is. One curious example of this is the... Read more

    The 24 February 2018 by   Steveawiggins
    POLITICS, RELIGION, SOCIETY

Paperblog Hot Topics

Magazines