Email Still Tops Social Media for Online Marketing, Study Says

“Good old-fashioned email — a medium tainted and polluted with all manner of online pharmacy scams, Nigerian oil fortune hoaxes, and phishing galore; considered a daily time sink — is still providing the biggest bang for the buck for organizations seeking to reach and maintain high-value customers.  That’s the finding of a new study from Custora, which estimates that customer acquisition via email has quadrupled over the last four years:” More>>>