Media Magazine

Cuba’s Granma: First Ever Readers’ Survey

Posted on the 13 November 2014 by Themarioblog @garciainteract
Cuba’s Granma: first ever readers’ surveyCuba’s Granma: first ever readers’ survey
Main photo in this collage by ALEJANDRO ERNESTO/EFE

For most Cubans in the island, there is no such thing as a “free newspaper”.  The Castro government controls the media.  Since 1965, the daily newspaper Granma has appeared as the official organ of the Communist party. It is not unusual to have page after page devoted to a speech by Fidel Castro. It is all propaganda, estilo cubano.

So, what a surprise to read that, for the first time ever, Granma’s editors are interested to know what readers think.

Last week, Granma published a survey to find out how its readers feel about the existing content, what they would like to see in the newspaper (how about uncensored commentary?), details about how long they spend reading Granma, how often they read it, which sections are preferred, and even asked if the language used is clear.

“The intention of this survey is to get closer to the interests of the people,” said Lisett Mencía, a member of the Granma team, who is leading the survey effort.

For a story in Spanish:

http://www.elnuevoherald.com/noticias/mundo/america-latina/cuba-es/article3655464.html#storylink=cpy

Innovation and Storytelling: Master Class with Mario Garcia

Here is where you can register to either attend the class in person, or via the archived replay shortly after the live session November 20.

Go here to register and more information:

https://www.newsu.org/masterclass-garcia

Mario Garcia: teaching Master Class at Poynter November 20

Cuba’s Granma: first ever readers’ survey
Cuba’s Granma: first ever readers’ survey

Innovation and Storytelling: Master Class with Mario Garcia

Here is where you can register to either attend the class in person, or via the archived replay shortly after the live session November 20.

Go here to register and more information:

https://www.newsu.org/masterclass-garcia

TheMarioBlog post #1618
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