“Content marketing is the new SEO — for the most part. That means, getting found online, even getting your ads to show up on the first page, relies heavily on content marketing. Content marketing also develops your reputation and gives buyers a reason for choosing YOU over your competitors.
Content marketing, when effectively tied to a sound Social Media Marketing strategy (SMM), develops a buzz about your brand, gains recommendations that REALLY influence buyers (buyers increasingly ignore brand messaging in favor of even strangers’ brand recommendations), and develops your brand’s personality.” More from this article by Angela Hausman, PhD>>>
