Marketing & Advertising Magazine

Coca Cola Remix Bottle

Posted on the 23 April 2013 by Vecie78 @NeverSayCool

The Coca-Cola Company and OgilvyAction have teamed up to launch a new music project called the ‘Coca-Cola Remix Bottle’. Young Japanese DJ-inventor, Jun Fujiwara captures every day sounds using a Coca-Cola bottle and turns them into shareable remixes.

The sounds are being released as ringtones and music videos HERE and can be shared with friends and family.

Credits:

The Coca-Cola Company
ASEAN Marketing Director: Shakir Moin
ASEAN IMC Director: Leonardo O’Grady
SVP Sparkling & Sports, Japan: Shelly De Villiers

Ogilvy Singapore
Chief Creative Officer: Eugene Cheong
Regional Creative Director: Jeff Curry
Creative Director: Chris Gurney
Regional Executive Creative Director: Daniel Comar
Creative Group Head: Antti Toivonen
Senior Copywriter: Sharon Chan
Senior Art Director: Anna Rondolino

Ogilvy Japan
Executive Creative Director: David Morgan
Creative Director: Kosuke Hashijima
Art Director: Chie Katayama
Traffic: Atsuko Keino

Inventor
DJ-Inventor: Jun Fujiwara

We wonder if Diego Stocco would have done a better job.


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