ChatGPT search indexing is the real thing. But how to index your website for ChatGPT search is the question that I am answering today.
ChatGPT launched a real-time search feature to attract Search engine users.
While Google is using AI Overviews to display AI-generated search results, ChatGPT is trying to grab Google's share of the search engine market.
While ChatGPT and Google are competing, OpenAI is expanding ChatGPT search crawlers and their capabilities.
OpenAI uses Bing indexing features in its crawlers. Bing and OpenAI's partnership helped ChatGPT make its way to the search engine industry.
ChatGPT Search Indexing
Bing and OpenAI worked together to launch ChatGPT Search.
OpenAI docs reveal details about the OpenAI crawlers. Right now, ChatGPT search uses GPT-4o technology. It is working on the o1-preview system to generate synthetic results.
OpenAI is using 3 types of crawlers:
- OAI-SearchBot: It is the main crawler responsible for search engine features.
- ChatGPT-User: It handles user interactions and requests.
- GPTBot: It is responsible for AI data training.
How do you configure Robots.txt for ChatGPT Search Indexing?
To index your content in ChatGPT search, you must allow OAI-SearchBot in your robots.txt file.
It is also necessary that Bing indexed your website content.
Once you allow OAI-SearchBot, the search crawler will update your file in up to 24 hours.
What does ChatGPT Search have for Publishers?
ChatGPT search offers 4 features to content publishers:
- Citation: ChatGPT search cites the source of the content.
- Source sidebar: It displays source links.
- Multiple Source Attribution: It adds numerous citations to the content.
- Location: it also displays maps for local searches.
What Should You Consider when Indexing Content in ChatGPT Search?
Here are the factors responsible for ChatGPT search indexing:
- Content usability and freshness.
- It is citing paywall pages.
- 404 pages in the search.
- Multiple source citations.
Conclusion:
ChatGPT search indexing requires robots.txt verification. Optimizing your robots.txt file for crawlers is necessary.
Update your content, use facts, and write in an optimized structure to help OpenAI search to index the content.
Make sure that major search engines are indexing your content. It is another tip that will help you index your content in ChatGPT search.
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