Business Magazine

Actors Vs Announcers Vs Ghosts

Posted on the 03 March 2011 by Happygrc
Actors vs Announcers vs Ghosts
The other day, I directed via remote patch an 8-year-old actor who was lending his voice to our spot. Every time I work with kids, I end up shaking my head and saying, "I will never work with kids again." They're notoriously flaky, they can't follow exact direction, they have short attention spans, and their range is often limited. Most of them act like children half the time.
When you're directing any person, you have to figure out what works for them. With voice-overs, they tend to break down into two groups--actors and announcers. An actor is someone who likes to be directed with motivation and emotion--a little sadder, say it with more empathy, see if you can do something more cowboy. An announcer, on the other hand, likes specifics--emphasize this word, go up instead of down on that word, use an accent. You have to realize what direction works better for the talent you're working with.
For the 8-year-old, we realized pretty quickly that he wasn't responding to announcer direction. No surprise there, really. I'd tell him to emphasize a word more, and he'd give me the exact same read. I'd tell him to do it with more energy--exact same read. But then we started playing around a little. In the spot, we have a little boy ghost. So we told him "Pretend you're a ghost telling a secret to another ghost." His read changed. Instead of telling him to be louder, we said, "Now tell the same secret to another ghost, but it's very windy out and he can barely hear you." For more energy, we asked him to "Tell the secret to another ghost, but you're bring chased by a dinosaur through the jungle."
It was a blast. And we got an awesome range of reads from him. He ripped off over 70 reads in a short amount of time because he had a great imagination--most kids do.
We always talk about how this business requires creativity at every phase of the process. This was the first time I had to be this creative while giving direction to talent. But it was also the most fun I've ever had at the studio. And maybe the first time I didn't say, "I'll never work with kids again."

You Might Also Like :

Back to Featured Articles on Logo Paperblog

These articles might interest you :

  • Big Food Giants Manipulate Public Health Policy in China

    Food Giants Manipulate Public Health Policy China

    Coca-Cola is at it again. As soda sales decline in the United States and Europe, beverage companies look to emerging economies like China for growth. And, it... Read more

    The 15 January 2019 by   Dietdoctor
  • Jewellery for a Precious You

    Jewellery Precious

    Jewellery is always close to a woman’s heart. It completes her look and boost confidence. Considering the changing trends in jewellery fashion, it becomes... Read more

    The 15 January 2019 by   Dr.jenifer Sayyed
  • Rajshri Productions’ Next Is A Film On Friendship | Hum Chaar | Trailer

    Abhishek Dixit’s debut feature film Hum Chaar is a Bollywood film made under the banner of Rajshri’s film. Hum Chaar is written and directed by Abhishek Dixit. Read more

    The 15 January 2019 by   Themoviean
  • Saint Paul the First Hermit

    Saint Paul First Hermit

    Today is the feast day of Saint Paul the hermit. This is a sweet and delicate Oatmeal Bread topped with rolled oats and naturally sweetened with agave. Saint... Read more

    The 15 January 2019 by   Veronica46
  • Irupathiyonnaam Noottaandu | Teaser | Pranav Mohanlal | Arun Gopy

    Arun Gopy’s Irupathiyonnaam Noottaandu is an upcoming Malayalam action-drama feature film starring Pranav Mohanlal and Zaya David in the lead roles. Read more

    The 15 January 2019 by   Themoviean
  • A Year Of Body Positivity

    Year Body Positivity

    Last January, as I sat there on New Years eve all set to make the same old resolutions I've made year after year for as long as I can remember, I realised how... Read more

    The 15 January 2019 by   Sparklesandstretchmarks
  • Garden Bloggers Bloom Day – Jan 2019

    Garden Bloggers Bloom 2019

    Euphorbia rigidaWhen I went out to take the photos for this blog post I was surprised at how much was in flower dotted around the garden. Read more

    The 15 January 2019 by   Patientgardener