I will be the first to mention that SEO (Search Engine Optimization) doesn’t exactly require the work of a rocket scientist. While there are plenty of different aspects that affect where you show up on the SERPs (Search Engine Result Pages), I wouldn’t classify it as a “hard” job. With that said, it certainly isn’t easy either. It’s tedious. It’s time-consuming. It’s meticulous. Business owners have enough responsibilities to handle on a daily basis, that worrying about the online presence of their business certainly falls down the to-do list. And that’s where an SEO strategist comes into play.
When it comes to making your selection for your online marketing company, agency or representative, make sure your research is thorough. Check out the difference between “doing” the right things, and “doing them right” with this article from Search Engine Watch. Suzy Blacks is happy to offer SEO services for local businesses in Maryland, DC and Virginia. For more information, please feel free to contact us via the form found here, or directly at [email protected]!