Social Media Magazine

5 Types of Emails Marketers Should Stop Sending

Posted on the 15 November 2013 by Cendrinemedia @cendrinemedia
  • #1: The "I don't care about your name" email
  • #2: The pre-formatted pitch
  • #3: The shortest message in history
  • #4: The "Let's murder English" email
  • #5: The Debbie Downer pitch

When it comes to bad pitches, bloggers and journalists never get bored. This year, in particular, was extremely rich with spam and lazy emails.

With 2013 coming to an end, I wanted to add a lighter touch to the blog by highlighting five of the most horrible messages that landed in my Inbox this year.

Hopefully, this article will bring a smile on your face while helping a few marketers rethink their strategy.

#1: The “I don’t care about your name” email


Not sure who Endocrine is, but last time I checked, she was involved in glands (like in the Endocrine system).

More seriously, not only did the person pay no heed to my name, but their message is also vague and self-conceited.

#2: The pre-formatted pitch


Richard is apparently my savior. His fresh and unique content (which will not even be published anywhere else) will certainly bring me traffic. The typos and repetitive sentences should also help.

Considering the fact that he does not mention my name or the name of the business with which he is associated, I highly doubt he has even taken the time to look around this blog. Actually, anyone who has followed it for a while knows that I have very specific guest posting guidelines.

#3: The shortest message in history

short pitch

This one wins the prize for shortest, least explicit, and most impersonal message ever! Additionally, the sender did not even hide the email addresses of the people he tried to reach.

Need I say more?

#4: The “Let’s murder English” email

english butcher

As English is not my mother tongue, I understand the challenge of using it when you are not too familiar with grammar. However, there is a difference between a pitch containing a couple of errors and a message that was written using Google Translate.

Further, my name is not Admin and the article idea is totally irrelevant to what I cover on this blog.

#5: The Debbie Downer pitch

Rude email

Nice way of telling me that my content sucks, Kevin! You like to sugar coat things, don’t you?

What is the worst email pitch you have ever received? Share your story with us in the comment section.

5 types of emails marketers should stop sending
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