So over the course of learning new things, I read a book by Neville Medhora and he shared few tips that I think will definitely improve my writing by at least 1 per.
So what were the tips he shared?
First Hack
He said, No body is interested in listening about you, they are interested in listening about themselves.
So, Whenever you write keep this in mind!
Nobody Cares about You! They Only Care about Themselves!
Next time, you draft an email, write for them and not you.
Second Hack, he shared was to use a framework while writing an email/ sales pitch. Now this is powerful but only if its get implemented right. I mean just knowing this framework won’t improve your writing. I mean I ran into its few examples, but it will take some tough thinking and implementation before I actually start any generating value from it.
The framework is,
A.I.D.A
A- Grab the attention
I – Create an interest
D- Create a Desire
A – Ask him to take action
and Boom!!!
So, he insists on using this framework to actually create a compelling sales email/copy.
And the third Hack!
Actually I was looking for this tip, its about writing a great subject line!
So, here’s the framework -
[end result customer wants] + [specific time period] + [address the objection]
Think about your next email and create a subject line using this framework! And I am Darn Sure that you will come up with something interesting!
So, that’s the end!
I hope it helped!
P.S. - If you want keep yourself updated on tips, tricks and hacks about writing, social media, SEO, etc.. I don’t know I write on a lot of different topics, Please subscribe to my mailing list
