15 Sports Promotions That Went Horribly Wrong

It's a sports marketing professional's job to build interest in the organizations and events he or she is promoting. But sometimes that interest isn't exactly a good thing. There can be such a thing as bad publicity.
Here are 15 Sports Promotions That Went Horribly Wrong. Some are funny, some tragic. Some were bad luck, and others will make you wonder how the people who came up with them ever survived in the real world.
(thanks Casey)