Media Magazine

Brutalism in Web Design: Hoping It is Not a Forever Trend

Posted on the 03 January 2017 by Themarioblog @garciainteract
Brutalism in web design: hoping it is not a forever trendBrutalism in web design: hoping it is not a forever trend
Craiglist is on the list of the "brutally" designed---but among the most successful commercially.

Tell me it isn’t so, please. It’s too early in 2017 to be confronted with this Washington Post piece (from 2016) with a headline that reads: The hottest trend in Web design is making intentionally ugly, difficult sites.

The piece continues to quote Pascal Deville, creative director at a Swiss ad agency, as naming the school of design that emphasizes ugly as “Web brutalism”.  To be exact, this Web brutalism school emphasizes flashing colors, irregular spacing and a unique typeface (usually not pretty)!

I have seen ugly design many times during my long four-decades plus career (remember I have spent many of those years teaching), but it was never intentionally designed that way.

That is what makes Web brutalism interesting: the designers apparently work hard and enthusiastically to abandon a sense of popular aesthetics, creating something that is originally ugly.

I let you read the article and explore Web brutalism-inspired sites on your own, starting with Craiglist, which Deville describes as “totally a brutalistic website…and commercially, very successful.”

One thing stands out in all of these “brutally” designed websites: one’s first impression is that of simplicity, as if the designers are shy about what they are presenting, and, all of them include one or two items that are visually interesting, even when not properly utilized.

Perhaps Web brutalism could be the starting point of creating a new design, but, of course, editing the brutal parts before the final design is launched. 

A good thought for the start of the year.

Coming January 11

Be on the lookout for the new Garcia Media rebranding and newly designed website.


 

———

TheMarioBlog post #2546.
Please enable JavaScript to view the comments powered by Disqus. comments powered by Disqus

You Might Also Like :

Back to Featured Articles on Logo Paperblog

These articles might interest you :

  • Shilo Sanders- Son Of Deion Sanders Thanks Courts For Allowing Him To Live With...

    Shilo Sanders- Deion Sanders Thanks Courts Allowing Live With Pilar

    ChristianNews Shilo Sanders, the son of NFL Hall of Famer,  Deion Sanders took to twitter to “thank” the courts for allowing him to live with his mother, Pilar... Read more

    The 04 August 2017 by   Firstladyb
    SPIRITUALITY
  • “I Feel Great”

    Feel Great”

    Jakub went to his doctor's office believing that he had a back injury, but returned with a chocking diagnosis instead. He had type 2 diabetes - in spite of... Read more

    The 04 August 2017 by   Dietdoctor
    DIET & WEIGHT
  • July Allotment Recap (2/2)

    July Allotment Recap (2/2)

    Sunday afternoon saw us return bravely to 24a even though there were more thundery showers foretold by the weatherman. I will admit that I guffawed at the... Read more

    The 04 August 2017 by   Chrryblossomtat2
    GARDENING, HOME
  • Culinary Delicacies in Croatia- What to Eat and Drink in Croatia

    Culinary Delicacies Croatia- What Drink Croatia

    In my earlier post, we spoke about how Croatia is a stunning European destination, let us now see what are the culinary delicacies in Croatia or what you can... Read more

    The 04 August 2017 by   Kash Pals
    FOOD & DRINK, A-CLASSER
  • #Golf Training Aids Spotlight: The Delta Putt

    #Golf Training Aids Spotlight: Delta Putt

    Do you consider yourself to be a strong putter or do you feel you could improve your make percentage on the green? Most amateurs could use help with the flat... Read more

    The 04 August 2017 by   Golfforbeginners
    GOLF, SPORTS
  • Three Incredible Hikes in Southern Iceland3 Min Read

    Three Incredible Hikes Southern Iceland3 Read

    Nature takes center stage in Iceland, where there's a stunning view around every bend: massive glaciers, expansive lava fields, powerful waterfalls, black sand... Read more

    The 04 August 2017 by   Healthytravelblog
    TRAVEL
  • What I Wore: Daytime Pajamas

    What Wore: Daytime Pajamas

    Pajama top: ELOQUII (14) | Pajama pants: ELOQUII (14) | Shoes: ASOS (similar) | Earrings: J. Crew ( same in different colors, similar concept in same color) |... Read more

    The 04 August 2017 by   Wardrobeoxygen
    FASHION, SELF EXPRESSION, SHOPPING

Magazines