Yahoo is breaking new ground with the introduction of its first branded smartphone, its parent company Verizon announced on Wednesday. The Yahoo Mobile ZTE Blade A3Y is available on the Verizon network as part of Yahoo Mobile's unlimited phone service. Yahoo is owned by Verizon.
The $ 50 purple phone comes with preloaded apps like Yahoo Mail, News, Sports, Finance, and Weather. It is equipped with an 8 megapixel rear camera with double flash and a 5 megapixel front camera with flash. The phone runs on Android 10. It has a 5.45-inch 720p HD display, 2 GB of RAM and 32 GB of storage, as well as a fingerprint sensor on the back and the ability to use your face to unlock the phone.
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Yahoo Mobile was launched in March with unlimited call, text and 4G LTE data for $ 40 per month, including taxes and fees. Customers who purchase the Yahoo phone can enjoy other benefits of the Yahoo Mobile service plan, including ad-free email with Yahoo Mail Pro and an unlimited mobile hotspot that can be used on one connected device at a time.
Over time, the company could expand the perks it offers based on the Yahoo services its customers want, Guru Gowrappan, CEO of Verizon Media, told CNET. Someone who is a big Yahoo Finance user may have the option of getting free access to their Yahoo Finance Premium offering, while a Yahoo Sports fan would get free betting credits or promotions on the company's sports betting, provided they are located in a state where sports games are legalized.
"A lot of consumers love our products and want to deepen our relationship with them," he says, adding that these types of promotions could be in the next year or two.
The new ZTE phone is available immediately in the United States. Customers can also subscribe to the Yahoo Mobile service with the iPhone 12 and 12 per while iPhone 12 Pro max and 12 mini will be available in November. Verizon's 5G network will be included in all Yahoo Mobile plans and will be available on compatible devices later this year.
