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I live in California and lottery tickets sales in this state seem to support these survey results. According to the California State Lottery 2010-2011 fiscal year-end report Californians spent $3.44 billion on lottery tickets which was an increase of 13% over prior year even though the population only grew by 1.2% during that same time frame.
What I found even more disturbing was only 55.4% of all the money generated from ticket sales went back to the players in the form of winnings (i.e. a payout ratio of 55.4%). Compare that number to the 75% legal minimum payout ratio for Las Vegas slot machines.
“Lose All the Weight You Want Simply By Taking This Pill/Powder/Shake/Etc”
What makes these diet programs, as well as state Lottery tickets, so easy to sell is they promise a potentially large reward while asking for very little change in the buyer’s behavior. This is quite different the “put down the donut and go to the gym” approach of losing weight or the “you need to cut back on your spending and save more money” approach to building a retirement account.
What Do You Believe In?
If you believe your best bet for saving for retirement is to spend your money on lottery tickets than you tend to not focus your time, energy or money on other retirement building steps such as contributing to a 401k/IRA, saving more, spending less, etc?
If you believe the stock market is poised to either go up or down than how much energy will you focus on finding and reviewing evidence pointing to the contrary?
If you believe the stock market will provide you the best chance for a comfortable retirement than what percent of your money will you invest in bonds or vice-versa?
Whatever investment strategy you have decided to follow please keep the fine print that is on all diet ads in mind “results may not be typical.”
Note: This article was originally written as a guest post at www.MoneyLifeandMore.com