Kyle Floyd published an article on SiegeMedia.com that looked at who had the most valuable search traffic ? By taking data from WordStream on highest paying adword keywords, they combined that with data from SEMRush to determine a monthly “value” for organic traffic from Google for companies across the web.
Floyd notes, “Despite the fact that “Traffic Cost” can mean you have a lot of monetization potential with your traffic, it does not mean a given business is making that much—in fact, it’s very possible many companies are making much more, and some much less.”
Siege Media put the data into an infographic.
