You hear it all over the place! Impossible to escape it: when you are on social networks, playing a video game or when you listen to hip-hop music, the word “Swag” rings out every time. This Anglo-Saxon term has become widely democratized and is now part of popular language. Apart from the world of technology and social media, he mainly invites himself into the fashion industry. But do you even know what it really means? Focus on one of the most used terms in the world.
What exactly does the word Swag mean?
Swag – Source: spm
Etymologically speaking, the term “Swag” derives from the Scottish word “Swagger”, inscribed in colloquial language to describe the way some people walk in this region. It was then borrowed by the music industry, especially by American rappers who incorporated it into their verses. In 2001, the first to use it was none other than the famous Jay-Z, the husband of singer Beyoncé. After him, several names in hip-hop like Soulja Boy or Lil Wayne, followed the movement by popularizing this term in their songs and even in their everyday language.
Very quickly, the rappers’ fans began to use the word “Swag” indiscriminately. It ends up becoming widespread on the Internet: moreover, some surveys show that this word is arousing growing interest on social networks, in particular Facebook and Twitter. But the funniest part of the story is that while some Internet users use it more or less wisely, others just follow the trend and use it without really understanding its meaning. But in truth, as it is commonly used by young people, its interpretation has greatly diversified.
But, ultimately, what exactly does the word “Swag” mean? If we refer to the definition proposed by the French dictionary, this Anglo-Saxon term emphasizes the style of a person, the way he walks or behaves. In other words, the expression “to have the Swag” refers to being stylish, classy, well dressed. But it can also be interpreted in various ways, since it’s not just about looking good. Swag also translates a way of being, a specific attitude to have. Even self-esteem can come into play, since the person with swag is seen as a role model, a person of influence. She is charismatic, special and is distinguished by an often original, cool and relaxed style. Finally, the term Swag is not only associated with people, even objects can be associated with it. For example, don’t be surprised to hear from a young person that such a bag or such an outfit is “too Swag”!
Style Swag – Source: spm
On the clothing side, the idea being to stand out and attract the attention of others, a bit like today’s rappers. Thus, a Swag look is generally characterized by wearing sportswear pants, bloomers (tight shorts), shiny pieces, skinny jeans or original prints. So you are sure to get noticed and not go unnoticed. Shirts should be sleeveless, combined with leather or sports jackets, preferably wide and long. As for the shoes, they must obviously be signed: we favor popular sports brands like Nike, Osiris, Adidas or Converse, very popular with young people. Regarding accessories, you have to bet on flashy caps with large golden letters and a profusion of jewelry (chains and flashy bracelets in gold or silver). Belly button, lip, nose and both ear piercings are also causing a stir. The final touch? Do not neglect your hairstyle: the hair can be straight, curly or with braids, whatever the length.
As you can see here, appearance plays a key role. If we had to describe a person who has Swag, we could quote singer Justin Bieber, one of the popular idols of young people. Moreover, he is known to use this term constantly. But he is not the only one: in the world of rap, Lil Wayne is one of the artists who has most popularized this word. It was also he who was the first to ignite fashion with his tight pants, his neon colors, his underpants visible under the jeans and his flashy T-shirts.
Finally, last bit of advice: if you want to adopt the Swag style, you have to learn how to harmoniously and intelligently mix the bad-boy style rapper look with a slightly more chic and sexy touch.
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Via SPM
