Update: September 15, 2020: Walmart Plus, Walmart's new subscription service, is now available in the US. This article has been updated with the new details.
- Walmart has launched a new subscription service called Walmart Plus.
- The service will compete with Amazon Prime.
- Benefits include unlimited same day delivery of groceries and more.
Walmart is finally ready to offer its answer to Amazon's popular Prime subscription service. The service known as Walmart Plus is now available in the United States.
Read: What is Amazon Prime?
Walmart Plus cost
The service (under the Walmart + brand) costs $ 98 per year, compared to the current annual price of $ 119 for Amazon Prime. The company will also offer a $ 12.95 monthly option. There will also be a 15-day free trial for the service.
Benefits of the service
Walmart Plus will rely on the fact that Walmart is the largest grocery retailer in the United States. Subscribers to the service receive free same-day delivery of over 160,000 items, including groceries, from 2,700 Walmart locations.
Another advantage is Scan & Go. You can go to any Walmart store and use the Walmart app to scan the items you want to buy. You can then pay for these items in the app, so you don't have to deal with long lines at the checkout.
Finally, over 2,000 Walmart, Murphy USA and Murphy Express gas stations are offering Walmart Plus subscribers up to 5 cents per gallon off when they fill up their car. This will also affect Sam's Club gas stations in the future.
Walmart says more services will be added to the subscription service in the coming months.
Will Walmart Plus be worth the price?
The big question: will this new service be enough to make customers want to pay $ 98 for a year of access? Amazon has certainly had great success with its Prime service. In 2018 it said it had over 100 million Prime subscribers. That number has certainly increased since then.
However, Walmart has thousands of physical locations that are unique to the United States. Ultimately, if people don't want to go to the hassle of going to Walmart locations for shopping or otherwise, this subscription can save them time and money.
