Xrematon

LATEST ARTICLES ( 138 )

• The End of Demographics – Don’t Give up on Them Just Yet

  

  Ever since I started working in marketing (some 15 years ago), there have always been articles popping up now and again about how demographics just aren’t... Read more

  Posted on 02 May 2015 LIFE COACH, SELF EXPRESSION

• Consumption of “Consumed”

  

  I am in the throes of an identity crisis. Having just read Harry Wallop’s “Consumed“, I am pretty sure I should be classified as a Wood Burning Stover (well, I... Read more

  Posted on 05 April 2015 LIFE COACH, SELF EXPRESSION

• Pastiche British

  

  The above title is not meant to be derogatory. I did um-and-ah about it for a while, toying with alternatives such as ‘International British’, ‘Aspirational... Read more

  Posted on 02 March 2015 LIFE COACH, SELF EXPRESSION

• Luxury, Darling

  

  Time to mark a change from my usual concerns with careful and sustainable consumption.Over the past couple of months, I have had the good fortune to immerse... Read more

  Posted on 03 February 2015 LIFE COACH, SELF EXPRESSION

• What Change in a Decade?

  

  Though I now live a life of dull suburban parochialism, there was a time when I went off to experience the exotic. Ten years ago, I worked in Mumbai for close t... Read more

  Posted on 03 January 2015 LIFE COACH, SELF EXPRESSION

• Now You See It and Then Perhaps You Won’t

  

  What connects the three everyday items in the above image?It’s very easy – there’s no trick answer. They are all single-serve packages – offering us... Read more

  Posted on 15 November 2014 LIFE COACH, SELF EXPRESSION

• The Future as the Present with Bits Missing

  

  By juicing the fruits, you lose all the fibers, and that’s what your body wants. That’s the important part. Otherwise, it’s just all sugar.So where do you... Read more

  Posted on 21 October 2014 LIFE COACH, SELF EXPRESSION

• Exemplary Examples

  

  When you work in marketing strategy and consumer trends, you often end up using ‘things’ to help you tell your stories. Some examples can be used to explore... Read more

  Posted on 19 September 2014 LIFE COACH, SELF EXPRESSION

• This is Not an Advertisement

  

  I have been doing some research around the area of content marketing. It’s a very active field with lots of going on. In fact, I would probably say it’s pretty... Read more

  Posted on 25 August 2014 LIFE COACH, SELF EXPRESSION

• Changing Perspectives on Financial Constraints and Food Connections

  

  I happened to be sent a copy of ‘The Pauper’s Cookbook’ by Jocasta Innes. I haven’t actually got as far as trying any of the recipes as I have got... Read more

  Posted on 15 July 2014 LIFE COACH, SELF EXPRESSION

• A Trio of Books on Making Decisions; Two Posts; Part Two

  

  To recap, I have read three books which each explore how we make decisions. In my first post, I made observations about all three works. In this post, I will... Read more

  Posted on 15 June 2014 LIFE COACH, SELF EXPRESSION

• A Trio of Books on Making Decisions; Two Posts; Part One

  

  Here are the titles from my triumvirate of recent reading: Blink by Malcolm Gladwell The Signal and the Noise by Nate Silver Thinking, Fast and Slow by Daniel... Read more

  Posted on 15 May 2014 LIFE COACH, SELF EXPRESSION

• Perversity and Food Labels

  

  Having had the opportunity to immerse myself in reading zillions of articles and reports about food labels over the past couple of months, there’s more to them... Read more

  Posted on 20 April 2014 LIFE COACH, SELF EXPRESSION

• The World Until Yesterday

  

  That’s the title of the book I recently finished reading. You may recognise it – it’s the latest offering from Jared Diamond. His basic premise is that... Read more

  Posted on 13 March 2014 LIFE COACH, SELF EXPRESSION

• National Trust and Its Two Audiences

  

  Last year, my annual pass at Legoland inspired me to write a blog post. This year we had National Trust membership and as it comes to an end, let me share a... Read more

  Posted on 14 February 2014 LIFE COACH, SELF EXPRESSION

• Feeling Inspired?

  

  A little while ago, I wrote a piece about the importance of staying curious. I’d like to follow this up with some thoughts on where inspiration come from. Now,... Read more

  Posted on 12 January 2014 LIFE COACH, SELF EXPRESSION

• The Topic is T&T

  

  Now the days are getting cooler and shorter, it is time to think back to the delightful warmth and sunshine I savoured when visiting Trinidad and Tobago over th... Read more

  Posted on 10 December 2013 LIFE COACH, SELF EXPRESSION

• Compare and Contrast the Slow Food and Transition Movements

  

  Over the past year. I have been doing a lot of research and thinking about sustainability in food behaviours. This is an area that has long fascinated me. Read more

  Posted on 12 November 2013 SELF EXPRESSION

• Take Five – Examples of Curiosity in Action

  

  I have been building up a little collection of examples of organisations that are keeping their head above the parapet and spotting interesting opportunities.... Read more

  Posted on 07 October 2013 LIFE COACH, SELF EXPRESSION

• Don’t Forget Small Data

  

  There is lots of chatter about Big Data and how it has the potential to transform many aspects of our daily lives, whether it’s in terms of improving our... Read more

  Posted on 09 September 2013 LIFE COACH, SELF EXPRESSION