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LATEST ARTICLES ( 492 )

• Account-based Marketing Belongs in Your Marketing Plan: Here’s Why

  The savvy B2B marketer uses a diverse, multi-pronged approach to attract prospects and drive existing clients to purchase again. But one strategy - account-base... Read more

  Posted on 26 June 2019 SELF EXPRESSION, SOCIAL MEDIA

• Best 8 Marketing Books to Read in 2019

  

  How can you get an edge on your competition to make 2019 your most successful year yet? By arming yourself with the wisdom of the world's best marketers. In a... Read more

  Posted on 21 May 2019 SELF EXPRESSION, SOCIAL MEDIA

• 4 Reasons Your Clients Business Online Reputation is as Important as Your Own

  

  A business's online reputation is extremely important, and many business owners understand this. According to a recent study conducted by TripAdvisor, 97% of... Read more

  Posted on 07 May 2019 SELF EXPRESSION, SOCIAL MEDIA

• 4 Ways AI Can Improve Your Marketing Strategy

  

  The future of marketing will be revolutionized by a powerful, nonhuman force: artificial intelligence (AI). Even now, AI and marketing-powered solutions can... Read more

  Posted on 05 April 2019 SELF EXPRESSION, SOCIAL MEDIA

• Not Just a Trend: How to Capitalize on Experiential Marketing

  

  Fast-forwarding through TV commercials, using ad blockers on mobile and desktop, skipping ads entirely with streaming services subscriptions...these are the... Read more

  Posted on 30 March 2019 SELF EXPRESSION, SOCIAL MEDIA

• 4 Infographic Marketing Tips Seasoned Marketers Use

  

  They are great for grabbing people's attention, explaining important concepts, and sharing statistics. Unfortunately, as more people began to realize the... Read more

  Posted on 20 March 2019 SELF EXPRESSION, SOCIAL MEDIA

• The Right Way To Calculate Marketing ROI

  

  ROI is an acronym business loves to talk about. It's one of the most important figures you have to take into account. Marketers often focus on superficial and... Read more

  Posted on 04 March 2019 SELF EXPRESSION, SOCIAL MEDIA

• 8 Marketing Podcasts to Listen to in 2019

  

  As the final year of this decade is well underway, it's pretty awe-inspiring to think back about how our culture - and consequently the marketing industry -... Read more

  Posted on 22 February 2019 SELF EXPRESSION, SOCIAL MEDIA

• Vertical Video and What You Need to Know About IGTV

  

  Smartphones have changed the way we socialize and process news, entertainment and advertisements. Vertical video is undoubtedly one of the most effective ways t... Read more

  Posted on 19 February 2019 SELF EXPRESSION, SOCIAL MEDIA

• 5 Key Digital Marketing Trends for 2019 and Beyond

  

  Have you ever found yourself thinking something along the lines of "Marketing has changed more in the past two years than in the previous 50" ? Adobe's... Read more

  Posted on 12 February 2019 SELF EXPRESSION, SOCIAL MEDIA

• 4 Reasons to Rethink Your Influencer Marketing Strategies

  

  If you've been reluctant to go beyond dabbling in the influencer marketing game thinking it's just a fad, think again. Influencer marketing campaigns have been... Read more

  Posted on 05 February 2019 SELF EXPRESSION, SOCIAL MEDIA

• 5 Website Elements That Can Drastically Improve Your Conversion Rates

  

  Improve your conversion rates with these simple tips. With how much time people spend on the internet, it has become a must for brands to establish their onlin... Read more

  Posted on 28 January 2019 SELF EXPRESSION, SOCIAL MEDIA

• The Wax Blog Makes New List of Top Social Media and Marketing Blogs

  

  This isn't even a humble brag - it's a full-on total brag. We were blown away to see the list from TryLately.com and the Lately Blog of the Top 50 Social... Read more

  Posted on 17 January 2019 SELF EXPRESSION, SOCIAL MEDIA

• Vital Epiphanies in Software Delivery from Dr. Mik Kersten

  

  Dr. Mik Kersten, CEO of Tasktop, recently published a book titled Project to Product: How to Survive and Thrive in the Age of Digital Disruption with the Flow... Read more

  Posted on 16 January 2019 SELF EXPRESSION, SOCIAL MEDIA

• Your Guide For Designing a Virtual Reality App

  

  This past year, virtual (VR) and augmented (AR) reality technologies had a reasonably slow start, with the cancellation of major projects like Intel's Project... Read more

  Posted on 01 December 2018 SELF EXPRESSION, SOCIAL MEDIA

• 5 Tips for Giving Holiday Business Gifts

  

  For B2B companies, particularly those in the services industry, deciding whether to send a gift during the holidays can be a difficult decision. Once the... Read more

  Posted on 29 November 2018 SELF EXPRESSION, SOCIAL MEDIA

• How Data-Driven Facebook Marketing Can Future Proof Businesses

  

  When marketing is done, it's not a matter of randomly coming up with campaigns out of the blue. It requires a strategy that works best when driven by... Read more

  Posted on 27 November 2018 SELF EXPRESSION, SOCIAL MEDIA

• The Power of Ephemeral Content

  

  At first glance, ephemeral content appears to be yet another buzzworthy trend making rounds throughout the marketing industry. But after making a disparaging... Read more

  Posted on 26 October 2018 SELF EXPRESSION, SOCIAL MEDIA

• How to Make Your CTAs Irresistible to Your Site Visitors

  

  Let's face it: The success of your marketing campaign relies heavily on how effectively you can get people to do something. Whether it's to download a guide,... Read more

  Posted on 18 October 2018 SELF EXPRESSION, SOCIAL MEDIA

• Twitter for Marketing – A Refresher

  

  Twitter has been one of the biggest social media platforms for more than half a decade now, which means some of your potential customers are using it. 69 millio... Read more

  Posted on 11 October 2018 SELF EXPRESSION, SOCIAL MEDIA