Shellykramer

LATEST ARTICLES ( 491 )

• Personal Branding: A Fine Line Between Ego and Enterprise Success

  

  With the growth of personal blogs, social media, and other online media, there has been a rapid rise in the number of individuals both within management, and th... Read more

  Posted on 21 May 2015 BUSINESS, MARKETING & ADVERTISING

• For CMO Or CIO, Being Future Ready Means Going Full Stack

  

  I’m pretty sure no CIO or chief marketing officer (CMO) would argue this fact: As digital technology has evolved, the worlds of IT and marketing have become eve... Read more

  Posted on 20 May 2015 BUSINESS, MARKETING & ADVERTISING

• SMBs Seeing More Success With Websites Over Other Channels [Study]

  

  The owners of small to mid-size businesses (SMBs) across the United States are seeing more success from their websites than their other marketing channels. Read more

  Posted on 19 May 2015 BUSINESS, MARKETING & ADVERTISING

• Why Facebook’s Messenger App is Likely to Dominate

  

  Over the the last few weeks, Facebook rolled out a few changes to Messenger, its standalone messaging platform. Changes that include —drumroll please—free... Read more

  Posted on 18 May 2015 BUSINESS, MARKETING & ADVERTISING

• Things You Need To Know This Week – May 15, 2015

  

  Oh, Verizon, you crazy kids. Four and a half billion dollars for AOL? It will be fascinating watching this purchase play out. Word on the street is that Huff Po... Read more

  Posted on 16 May 2015 BUSINESS, MARKETING & ADVERTISING

• IBM Partners with Facebook: Data Fueled Ads

  

  I started writing this post before I headed to San Diego for IBM’s Amplify event, and luckily got the chance to learn more about this partnership while here. Read more

  Posted on 13 May 2015 BUSINESS, MARKETING & ADVERTISING

• The Mobile Movement Goes Beyond Mobile Commerce

  

  Mobile technology has definitely revolutionized the way businesses are advertising and marketing these days, but businesses have a lot to gain from embracing th... Read more

  Posted on 12 May 2015 BUSINESS, MARKETING & ADVERTISING

• Things You Need To Know This Week – May 8, 2015

  

  Spring is in full swing, and I got to spend a few glorious days in Chicago this week. Love the city. Hate the pizza. But I digress. Read more

  Posted on 09 May 2015 BUSINESS, MARKETING & ADVERTISING

• Social Media: Why We Share Things Online

  

  What we share through social networks is usually driven by our personal and social values, and has become an important part of how we shape our online... Read more

  Posted on 08 May 2015 BUSINESS, MARKETING & ADVERTISING

• Why Video Collaboration Is Key to Building Smarter Workforces

  

  Given the current trend of taking office spaces from the physical to the virtual realm, working together from diverse locations across the world is not at all... Read more

  Posted on 05 May 2015 BUSINESS, MARKETING & ADVERTISING

• Amazon Business Launched: What You Need To Know.

  

  Amazon ain’t just your grandaddy’s bookseller anymore. The online shopping behemoth has evolved to become a crazily comprehensive source to find and buy just... Read more

  Posted on 04 May 2015 BUSINESS, MARKETING & ADVERTISING

• Focused on the B2B Market, Amazon Business Launches

  

  Amazon just decided to set its sights on the B2B market—watch out world.. The online shopping behemoth has evolved to become a crazily comprehensive source to... Read more

  Posted on 04 May 2015 BUSINESS, MARKETING & ADVERTISING

• Things You Need To Know This Week – May 1, 2015

  

  The news has been dominated this week by some pretty ugly headlines and images. People have been distracted, to say the least. I can’t fix that, although I... Read more

  Posted on 03 May 2015 BUSINESS, MARKETING & ADVERTISING

• IT Pros and Working Toward The Frictionless Enterprise

  

  In an era of increasing reliance on technology in business, the traditional in-house IT model for enterprise companies is coming under pressure as other... Read more

  Posted on 01 May 2015 BUSINESS, MARKETING & ADVERTISING

• Leadership Aspiration Gender Gap Exists in Millennial Workforce [Report]

  

  Women in the millennial workforce have lower aspirations to secure top jobs and less confidence in their leadership skills than their male counterparts,... Read more

  Posted on 30 April 2015 BUSINESS, MARKETING & ADVERTISING

• The Changing Role of the CIO [Study]

  

  The role of the Chief Information Officer (CIO) is one that has seen constant change over the years, as the rapid pace of the digital revolution has presented... Read more

  Posted on 28 April 2015 BUSINESS, MARKETING & ADVERTISING

• How Millennials Are Reshaping Work

  

  Further confirmation, if it were needed, that the millennial generation is dramatically reshaping the world of work has emerged from a recent report. Read more

  Posted on 27 April 2015 BUSINESS, MARKETING & ADVERTISING

• Things You Need To Know This Week – April 24, 2015

  

  Another week has gone by, and another Google algorithm update has been rolled out. This was, of course, the highly anticipated (and, frankly, very smart)... Read more

  Posted on 25 April 2015 BUSINESS, MARKETING & ADVERTISING

• LinkedIn Partners With Marketo to Deliver Lead Nurturing Solution

  

  Perhaps one of the most difficult parts of the B2B marketer’s job is identifying and nurturing professional prospects in the hopes of turning them into paying... Read more

  Posted on 23 April 2015 BUSINESS, MARKETING & ADVERTISING

• EMM: 10 Critical Mobile Apps for Healthcare Providers

  

  Healthcare providers are investing heavily in technology solutions as they grow, merge, and position their practices to keep pace with new government... Read more

  Posted on 22 April 2015 BUSINESS, MARKETING & ADVERTISING