Martin Zwilling

LATEST ARTICLES ( 3466 )

• 8 Brand Models To Attract Your Perfect Fit Customer

  

  Attracting the right customers is the key to success in business, whether you have a new startup or a mature enterprise. In my role as an advisor to... Read more

  Posted on 01 April 2020 BUSINESS, CAREER

• 10 Startup Practices With A Proven Record Of Failure

  

  Unfortunately, many entrepreneurs seem to prefer to fail their way to the top, rather than do some research and learn from the successes and mistakes of... Read more

  Posted on 30 March 2020 BUSINESS, CAREER

• How To Change Your Perspective And Create Innovation

  

  In today’s fast moving world of business startups, learning trumps knowing every time. What established businesses know through experience keeps them from... Read more

  Posted on 29 March 2020 BUSINESS, CAREER

• 7 Key Culture Elements That Drive Value In A Startup

  As an entrepreneur, it’s never too early to set the culture you need for a thriving business, as well as thriving employees, customers, partners, and vendors. Read more

  Posted on 28 March 2020 BUSINESS, CAREER

• 5 Entrepreneur Lifestyle Drivers That Lead To Success

  As a startup advisor, I see many aspiring entrepreneurs whose primary motivation seems to be to work part time, or get rich quick, or avoid anyone else telling... Read more

  Posted on 27 March 2020 BUSINESS, CAREER

• 7 Tips To Maximize Breakthrough Thinking In Business

  Most of you realize that survival in business today requires grabbing hold of tomorrow’s opportunities with disruptive innovation, before your competition or a... Read more

  Posted on 25 March 2020 BUSINESS, CAREER

• 9 Keys To Effective Networking, In Person Or Virtual

  Too many entrepreneurs I meet in my role as a business advisor still seem to believe networking is all about selling and convincing everyone that what you have... Read more

  Posted on 23 March 2020 BUSINESS, CAREER

• 6 Keys To Managing Funding From People Close To You

  In their passion to succeed, too many entrepreneurs treat friends and family investments as “low-hanging” fruit, only to find out later, after a stumble, that... Read more

  Posted on 22 March 2020 BUSINESS, CAREER

• 10 Strategies For Attracting Investors That Will Fail

  Many new entrepreneurs are so excited by their latest idea that they can’t resist contacting every investor they know, assuming the investor will be equally... Read more

  Posted on 21 March 2020 BUSINESS, CAREER

• 6 Reasons Your Hockey Stick Growth Curve Can Go Flat

  

  Every entrepreneur thinks he can relax a bit after his business model is proven, funding is in place, and revenues are scaling as projected up that... Read more

  Posted on 20 March 2020 BUSINESS, CAREER

• 5 Forces That Kill Momentum For Business First-Movers

  Is your strategy as a business leader to be a first-mover or a follower? Despite the fact that most of the CEOs I advise would claim to be in the first category... Read more

  Posted on 18 March 2020 BUSINESS, CAREER

• 8 Personal Strategies For Winning With Relationships

  Based on my years of experience in both startups and large companies, trusted relationships are more the key to success than a great business model, how smart... Read more

  Posted on 16 March 2020 BUSINESS, CAREER

• 7 Keys For Moving A Startup To A Sustainable Business

  As a business advisor, I have too often seen technical entrepreneurs get a product or service off the ground with ease, but then struggle mightily when their... Read more

  Posted on 15 March 2020 BUSINESS, CAREER

• 8 Funding Proposal Red Flags Every Startup Can Avoid

  After many years of working with angel investors seriously trying to find new ventures worthy of their hard-earned money, I find their frustration often... Read more

  Posted on 14 March 2020 BUSINESS, CAREER

• 10 Keys To Investor-Friendly New Venture Financials

  If you need to attract investors to your startup, your financial projections have to be as attractive as the idea. The problem is that these business... Read more

  Posted on 13 March 2020 BUSINESS, CAREER

• 7 Ways To Maximize Team Motivation And Productivity

  

  I was shocked to read an old Gallup study that indicates only 13 percent of employees worldwide are actively engaged at work, and more recent data shows only a... Read more

  Posted on 11 March 2020 BUSINESS, CAREER

• 8 Keys To Scaling The Business After Initial Traction

  

  A common pain of startups after an exhilarating first surge of early adopters is a long and frustrating plateau of slow growth, where it seems like nothing you... Read more

  Posted on 09 March 2020 BUSINESS, CAREER

• 8 Business Realities You Only Learn From Experience

  Every new entrepreneur who has not spent years in corporate life has the advantage of an unbiased look at business opportunities, but at the same time has the... Read more

  Posted on 08 March 2020 BUSINESS, CAREER

• 10 Personal Attributes That Indicate Real Potential

  I Nevertheless, I’ve given a good bit of thought to some questions I might ask, or you should ask yourself, to get some indication of whether you have the... Read more

  Posted on 07 March 2020 BUSINESS, CAREER

• 7 Business Experimentation Myths That Are Outdated

  In my work with you as an entrepreneur or small business owner, I find that most understand the need try out new business models and product innovations, but... Read more

  Posted on 06 March 2020 BUSINESS, CAREER