Martin Zwilling
MY BLOGS
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Startup Professionals Musings
http://blog.startupprofessionals.com/
Selected ideas and assistance to entrepreneurs and startup founders in finding business ideas, funding, executive mentoring, and business networking to incorporate a business, file patents, add an advisory board, and address operational issues.
LATEST ARTICLES ( 3466 )
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10 Keys To Transforming Your Dream Into A Business
Business dreams are fun, but they don’t change the world or make you any money if you can’t turn them into a reality. Many aspiring entrepreneurs are stuck in... Read more
Posted on 25 September 2015 BUSINESS, CAREER -
10 Insights To Ensure Repeatable Business Success
Entrepreneurs who experience success with their first startup are often amazed to realize that the risks and fears of doing it right the second time go up,... Read more
Posted on 23 September 2015 BUSINESS, CAREER -
7 Reasons Smart Startups Establish 'Coopetition'
As a startup advisor, when I suggest cooperating with competitors, most entrepreneurs initially think I'm crazy or suggesting something illegal. Read more
Posted on 21 September 2015 BUSINESS, CAREER -
6 Tools To Assess Your Potential As An Entrepreneur
Too many people, young and older, let their career and their lifestyle happen to them, rather than proactively making things happen based on their personal... Read more
Posted on 20 September 2015 BUSINESS, CAREER -
7 Ways That Entrepreneurs Must Lead To Succeed
One of the realities of being an entrepreneur is that you have to keep learning and changing to survive. Everyone on the startup team knows there is no buffer,... Read more
Posted on 19 September 2015 BUSINESS, CAREER -
7 Ways To Work Less But Get More Business Traction
Getting traction means not spinning your wheels without forward progress. In a startup, or any business with limited resources, the last thing you need is peopl... Read more
Posted on 18 September 2015 BUSINESS, CAREER -
6 Ways For Startups To Offer Greater Marketing Value
Entrepreneurs have always believed that their product or service must show real value to customers, but today the smart ones are even able to make their... Read more
Posted on 16 September 2015 BUSINESS, CAREER -
8 Key Rules for Starting a Business on a Shoestring
A few years ago, before the Internet was pervasive, before everyone carried a smartphone and before do-it-yourself software tools were available for free, it wa... Read more
Posted on 14 September 2015 BUSINESS, CAREER -
6 Ideal Team Members For Any Entrepreneurial Venture
In my years of advising startups and occasional investing, I’ve seen many great ideas start and fail, but the right team always seems to make good things happen... Read more
Posted on 13 September 2015 BUSINESS, CAREER -
8 Keys to Dispersed Teams With Maximum Productivity
Finding your entire team in the same office is a rare occurrence these days. Even small teams may be dispersed across town, working out of their homes or... Read more
Posted on 12 September 2015 BUSINESS, CAREER -
9 Lessons For Entrepreneurs From A Sales Expert
Most aspiring entrepreneurs believe that a great idea alone will assure business success. Experts argue that it’s more important to have a great plan, and... Read more
Posted on 11 September 2015 BUSINESS, CAREER -
10 Strategies To Minimize The Perils Of A Startup
There is an old saying that good lawyers run away from risk, while good businessmen run towards risk. Entrepreneurs see “no risk” as meaning “no reward.” In... Read more
Posted on 09 September 2015 BUSINESS, CAREER -
8 Secrets To Credible Startup Financial Projections
Entrepreneurs often ask me why investors expect financial projections for a new startup even before the product is built and while the market is still being... Read more
Posted on 07 September 2015 BUSINESS, CAREER -
8 Ways Entrepreneurs Benefit From the New Networking
Successful entrepreneurs like Tony Hsieh of Zappos and Chris McCormick of L.L.Bean have long realized that networking is no longer something that you do to get... Read more
Posted on 06 September 2015 BUSINESS, CAREER -
Are You An Inventor Or An Entrepreneur, Or Both?
Most of the technologists I know inherently believe that the terms inventor and entrepreneur mean the same thing, so they are frustrated and surprised when... Read more
Posted on 05 September 2015 BUSINESS, CAREER -
How To Pick The Best Idea For Your Next Business
A common request I hear from aspiring entrepreneurs is for an assessment of their latest idea. I don’t even try to assess things at the idea level, since I can’... Read more
Posted on 04 September 2015 BUSINESS, CAREER -
8 Action Items Required To Sustain Market Leadership
Sometimes entrepreneurs are so focused on making change happen for others, that they forget that continually changing themselves and their company is equally... Read more
Posted on 02 September 2015 BUSINESS, CAREER -
6 Reasons To Reconsider Your Planned Corporate Escape
The grass is always greener on the other side. It seems that everyone I know who works in a corporate environment dreams of escaping to become an entrepreneur,... Read more
Posted on 31 August 2015 BUSINESS, CAREER -
4 Customer Decision Moments And How To React To Each
Today’s customers are much more in control of their buying decision, as they have more choices and more information than ever before. Read more
Posted on 30 August 2015 BUSINESS, CAREER -
4 Strategies That Must Be Part of Customer Marketing
With the advent of social media and the pervasive move to smartphones, even customers who still prefer to purchase in brick-and-mortar stores have dramatically... Read more
Posted on 29 August 2015 BUSINESS, CAREER