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LATEST ARTICLES ( 573 )

• The Guide To Dealing With Difficult Salon Staff

  Guest Article by Valerie Delforge, Founder CEO Delforge + Co. We’ve all had a difficult salon staff member at some point. I’m sure each of us has a story... Read more

  Posted on 17 October 2016 MARKETING & ADVERTISING

• Salon Visual Marketing: The Golden Rules To Stand Out

  

  In 2015, results from a study made by technology giant Microsoft revealed humans have shorter attention spans than goldfish. Yes, you read that right. Read more

  Posted on 13 October 2016 MARKETING & ADVERTISING

• The Salon Email Marketing Campaign Ultimate Cheat Sheet

  

  For many, creating a salon email marketing campaign is an arduous task. That’s because it feels like there are so many things to do for those campaigns not to g... Read more

  Posted on 12 October 2016 MARKETING & ADVERTISING

• Thursday Fun: Take Our Salon Personality Quiz

  

  I loooove quizzes. I usually tend to make all my friends do the ones I do too (oops). So it got me thinking right, why not give out a fun little post today as... Read more

  Posted on 06 October 2016 MARKETING & ADVERTISING

• Get More Clients With A Salon Instagram Business Profile

  

  More likely than not, your salon has an Instagram page. However, a recent update rolled out and we believe it’s only going to be beneficial to you: it’s time... Read more

  Posted on 05 October 2016 MARKETING & ADVERTISING

• A Game Changer In Curated Spotify Salon Music Playlists!

  

  For a while, we’ve been putting together Spotify salon music playlists to spare you the time-consuming exercise. However, we’re happy to share some truly... Read more

  Posted on 03 October 2016 MARKETING & ADVERTISING

• BREAKING! We’re Running A New Salon Owner Event: Phorest Bootcamp

  

  When I used to play high-level sports, we’d always have a short, intensive and rigorous course of training before the start of every season. We called it a... Read more

  Posted on 28 September 2016 MARKETING & ADVERTISING

• The Only Salon Management Software With A Snapchat Integration!

  

  There are many ways of building a following on Snapchat, but it does require a bit more effort than on Instagram or Facebook. Unlike those other social networks... Read more

  Posted on 26 September 2016 MARKETING & ADVERTISING

• Get Long Lost Clients Back With These SMS Message Templates

  

  So much of a salon owner’s time and effort is dedicated to getting clients through the door (one of the many plates to spin when running a business, right?). Read more

  Posted on 22 September 2016 MARKETING & ADVERTISING

• Pumpkin Spiced October Salon Marketing Ideas

  

  Halloween has always been a special occasion especially here in Ireland. And we certainly know that it is a massively popular holiday in America. Read more

  Posted on 21 September 2016 MARKETING & ADVERTISING

• Is This Legal? Dealing With Tricky Salon Staff Issues

  

  Words by: Michelle Bolger, Employment Law Consultant at ESA Consultants First, imagine this scenario: a member of your team – let’s call her Sarah- goes out... Read more

  Posted on 19 September 2016 MARKETING & ADVERTISING

• The Top 10 Best Salon Stereotypes: Know Your Meme

  

  We felt like we were bombarding you with loads of information and documentation lately, so we decided to lay back today and present you our favorite 10 memes... Read more

  Posted on 15 September 2016 MARKETING & ADVERTISING

• Why Would You Even Need Salon Gift Card Promotions?

  

  Words by: Killian Vigna, Digital Marketing Executive at Phorest Salon Software We all know that the most efficient gift that provides any real value is cash,... Read more

  Posted on 14 September 2016 MARKETING & ADVERTISING

• Salon Snapchat Marketing: An Untouched Gold Mine For Your Business

  

  We’ve never been more individually targeted with information, new social media platforms, apps and advertising. Business-wise, it’s the same. Read more

  Posted on 12 September 2016 MARKETING & ADVERTISING

• Marketing Salon Education Classes To Suit Your Needs

  

  Thinking about going “back to school” yourself to become a better marketer? Look no further. Instead of choosing one particular subject today, we have gathered... Read more

  Posted on 08 September 2016 MARKETING & ADVERTISING

• Wellness Blog Reveals Benefits Of Mindfulness In Salons

  

  Mindfulness isn’t just the latest meditation fad taken up by celebrities; it’s a very old and very useful technique used to reduce everyday stress and help... Read more

  Posted on 07 September 2016 MARKETING & ADVERTISING

• Phorest Charity Event Recap: All Smiles & 1950 Vibes

  

  Every year, we organise and host what we call the Phorest Charity Event, an annual event for a local charity in our community. This year, the Phorest Charity... Read more

  Posted on 05 September 2016 MARKETING & ADVERTISING

• Prime Back-To-School September Salon Marketing Ideas

  

  Except maybe Christmas, the longest and most lucrative shopping season of the year has to be Back-To-School. And if clothing and supplies companies can make... Read more

  Posted on 25 August 2016 MARKETING & ADVERTISING

• How To Be Fully Booked Thanks To Salon Client Retention

  

  Here in Phorest, we firmly believe that if your salon has had over 3000 clients through its door, then you should stop continuously chasing new customers and... Read more

  Posted on 24 August 2016 MARKETING & ADVERTISING

• PB North 2016: A Complete Salon Event Must-Have Guide

  

  Last year, Professional Beauty North welcomed over 15 000 beauty professionals to Manchester Central. This year, the show is back to showcase the latest... Read more

  Posted on 22 August 2016 MARKETING & ADVERTISING