Jennquinn

LATEST ARTICLES ( 595 )

• Build High-Performing Teams: Turn Performance into a Team Habit

  

  Your staff are the heart of your business; they drive client satisfaction, revenue growth, and champion your unique culture that keeps people coming back. When... Read more

  Posted on 20 May 2026 MARKETING & ADVERTISING

• Maximising Appointment Value: From Securing Higher Tickets to Flexible Add-Ons

  When you’re trying to grow, ‘more bookings’ isn’t the only solution. Often, the biggest win comes from protecting existing revenue and maximising the value you... Read more

  Posted on 13 May 2026 MARKETING & ADVERTISING

• Amplify Client Connection: How to Stay Present & Prepped with Phorest AI

  Your clients expect the best from you. Fast replies, personalised service, and streamlined communication are all part and parcel of a modern client experience. Read more

  Posted on 06 May 2026 MARKETING & ADVERTISING

• Empathy, Understanding, and Patience: The Human Connection in Customer Service a...

  Having spent over two decades working across the global beauty industry, I’ve seen first hand what truly shapes a client’s experience. Read more

  Posted on 01 May 2026 MARKETING & ADVERTISING

• Why AI Isn’t Replacing Salon, Spa, and Clinic Professionals — It’s Giving Them...

  Let’s start with the obvious — because it’s the part that tends to get lost in the noise. The human touch will never be replaced. No algorithm can replicate... Read more

  Posted on 29 April 2026 MARKETING & ADVERTISING

• The Ethical Edge: Demystifying AI in the Beauty and Wellness Industry

  AI is rapidly becoming part of everyday life. Across industries, it is being used to enhance efficiency and improve client experiences. Read more

  Posted on 20 April 2026 MARKETING & ADVERTISING

• Why Self-Belief is a Business Strategy

  

  At this year’s Salon Owners’ Summit, Phorest invited Katie Piper to deliver our closing keynote for a reason. The salon, spa, and clinic industry is powered... Read more

  Posted on 07 March 2026 MARKETING & ADVERTISING

• The Art of the WOW Experience

  

  Achieving a “WOW experience” for clients is the goal – but are you consistently creating the same feeling for your team? In the competitive salon, spa, and... Read more

  Posted on 03 March 2026 MARKETING & ADVERTISING

• 10 PhorestFM Podcast Conversations That Quietly Said the Loudest Things

  

  For the past nine years, whenever someone asked if I was from the industry, I had my well-practiced answer ready: “Actually, no, I come from a sound... Read more

  Posted on 27 February 2026 MARKETING & ADVERTISING

• Innovation with a Human Heart, and the Future of AI at Phorest

  Every so often, an industry hits a turning point. These moments call for reflection – and they call for leadership. As we wrapped up this year’s Salon Owner’s... Read more

  Posted on 25 February 2026 MARKETING & ADVERTISING

• Profit Playbook: Success Stories That Actually Work

  Profit: it’s an uncomfortable topic for many salon, spa, and clinic professionals. Yet, without profit, a business cannot survive. Read more

  Posted on 24 February 2026 MARKETING & ADVERTISING

• OBM in Numbers: The Data Behind The Marketing Results

  For many business owners in the professional hair and beauty industry, measuring marketing results can be complicated. Have new bookings come from that email... Read more

  Posted on 23 February 2026 MARKETING & ADVERTISING

• Delegate to Elevate

  

  Booked and busy – what every business owner wants. While desirable, it does have its costs: sleepless nights and overwhelming stress. Heather Harris knows this... Read more

  Posted on 17 February 2026 MARKETING & ADVERTISING

• Caroline Hirons: Building a High-Performing Salon Culture

  To kick off the keynote speeches at the Salon Owners Summit 2026, Caroline Hirons led the audience in a refreshingly honest take on the beauty industry. Read more

  Posted on 10 February 2026 MARKETING & ADVERTISING

• Celebrating a Decade of Inspiration: A Recap of The 10th Salon Owner’s Summit

  

  This year marked a major milestone for Phorest: the 10th Salon Owners’ Summit, a full decade of connecting salon, spa, and clinic owners with insights and... Read more

  Posted on 09 February 2026 MARKETING & ADVERTISING

• When Your Software Stops Matching Your Standards

  Nicholas Nicola, founder of Allertons, on standards, scale, and why the right partner matters when your business is growing. For premium salons, the danger... Read more

  Posted on 05 February 2026 MARKETING & ADVERTISING

• What a “Simple” Payment Really Costs a Salon

  On average, salon teams spend 45 hours a month dealing with payment-related admin after the client has already left. This doesn’t mean 45 hours taking... Read more

  Posted on 30 January 2026 MARKETING & ADVERTISING

• Cut the Chaos: Why Resilient Irish Hair Salons Are Tightening What They Can...

  For many Irish hair salon owners, running a business today means adapting to rising operating costs, growing payroll expenses and ongoing regulatory change. Read more

  Posted on 21 January 2026 MARKETING & ADVERTISING

• Beating the January Slump: Using OBM to Drive Bookings & Boost Visibility

  For most businesses in the professional hair and beauty industry, January marks the quietest month of the year. While this seasonal slowdown is predictable, it... Read more

  Posted on 12 January 2026 MARKETING & ADVERTISING

• How to Build Trust and Credibility on Social Media as a Medi-Aesthetic Clinic

  

  Long gone are the days when social media was an optional extra to promote your medi-aesthetic clinic. Now, if you aren’t utilising the power of social platforms... Read more

  Posted on 19 December 2025 MARKETING & ADVERTISING