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LATEST ARTICLES ( 573 )

• Traditional Vs Digital Marketing: The Pros And Cons For Salons

  

  Many people will argue that traditional marketing was only a “thing” because digital marketing didn’t exist. Is it true? Perhaps to a certain extent, yes. Read more

  Posted on 01 February 2018 MARKETING & ADVERTISING

• The Salon Owners Podcast: Phorest FM Episode 60 (Monthly Round-Up)

  Welcome to the Salon Owner’s Podcast, Phorest FM Episode 60. Co-hosted by Killian Vigna and Zoé Bélisle-Springer, Phorest FM is a weekly show that puts forth a... Read more

  Posted on 29 January 2018 MARKETING & ADVERTISING

• Get Your Copy: The Salon Owner’s Guide To GDPR eBook

  

  If your salon is in Europe, you probably have been hearing the letters GDPR at events, online and all over the media. If you attended the Salon Owners Summit,... Read more

  Posted on 29 January 2018 MARKETING & ADVERTISING

• How To Be Fully Booked Thanks To Salon Client Retention

  

  Here in Phorest, we firmly believe that if your salon has had over 3000 clients through its door, then you can stop continuously chasing new customers and... Read more

  Posted on 25 January 2018 MARKETING & ADVERTISING

• Creative Mardi Gras And Valentine’s Day Salon Marketing Ideas

  

  Hopefully, you had a great January, with ample time to review last year’s efforts and plan for this year. With a few key holidays coming around the corner in... Read more

  Posted on 24 January 2018 MARKETING & ADVERTISING

• The Salon Owners Podcast: Phorest FM Episode 59 (Business Strategy)

  Welcome to the Salon Owner’s Podcast, Phorest FM Episode 59. Co-hosted by Killian Vigna and Zoé Bélisle-Springer, Phorest FM is a weekly show that puts forth a... Read more

  Posted on 23 January 2018 MARKETING & ADVERTISING

• Enter To Win A Salon Owners Summit 2018 Goodie Bag!

  

  Our monthly giveaways are back and we’re taking it up a notch this year! The interest many have shown for the Polaroid Camera, for instance, has helped us see... Read more

  Posted on 22 January 2018 MARKETING & ADVERTISING

• 8 Fantastic Ways To Boost Your Salon Profile

  

  Thanks to Instagram’s rising popularity, we have in a way, created a new title for something that people have been doing forever. We called it “influencers”. Read more

  Posted on 18 January 2018 MARKETING & ADVERTISING

• Salon Owners Summit 2018 Recap: In Your Own Words

  

  When I get to this day on the calendar, I know it’s going to be a good day. I know it’s about to be a time for looking up memories and fun times from the Salon... Read more

  Posted on 17 January 2018 MARKETING & ADVERTISING

• The Salon Owners Podcast: Phorest FM Episode 58 (w/ MJ Déziel)

  Welcome to the Salon Owner’s Podcast, Phorest FM Episode 58. Co-hosted by Killian Vigna and Zoé Bélisle-Springer, Phorest FM is a weekly show that puts forth a... Read more

  Posted on 15 January 2018 MARKETING & ADVERTISING

• Keeping Staff Engagement High In An Operational Industry

  

  Guest Article by Valerie Delforge, Founder CEO Delforge + Co. Flying back to London from the powerful Salon Owners Summit organised by Phorest, I feel... Read more

  Posted on 15 January 2018 MARKETING & ADVERTISING

• 9 Things You Should Expect From Your Point-Of-Sale Software

  

  Maybe you’re opening a new salon in a few months. Maybe you’re a pen and paper spa, nail bar or blow dry bar. Or perhaps you already have a booking software, bu... Read more

  Posted on 11 January 2018 MARKETING & ADVERTISING

• The Salon Owners Podcast: Phorest FM Episode 57 (Live From The Summit)

  Welcome to the Salon Owner’s Podcast, Phorest FM Episode 57. Co-hosted by Killian Vigna and Zoé Bélisle-Springer, Phorest FM is a weekly show that puts forth a... Read more

  Posted on 10 January 2018 MARKETING & ADVERTISING

• Top Insights For Salon Success From The Phorest Salon Owners Summit 2018

  

  As we all go back to our daily occupations after the Salon Owner’s Summit 2018, we thought it would be a good idea to recap some of the top insights for salon... Read more

  Posted on 10 January 2018 MARKETING & ADVERTISING

• 7 Wellness Practices To Add To Your Salon Resolutions

  We get it. Working in this industry often leaves little room for a proper work-life balance. Does that mean you shouldn’t be making time to care for your... Read more

  Posted on 08 January 2018 MARKETING & ADVERTISING

• Phorest FM, The Salon Owners Podcast: The Best Of 2017

  

  What a year it’s been! I think I can speak for both of Killian and me when I say that our blood momentarily stopped flowing when we were asked to start a... Read more

  Posted on 04 January 2018 MARKETING & ADVERTISING

• The Most Popular Phorest Blog Articles Of 2017

  

  If you’re looking for the latest salon marketing management tips, trends best practices, you know that you can trust in the Phorest Blog. Read more

  Posted on 03 January 2018 MARKETING & ADVERTISING

• Crafting The Right Mindset For Your 2018 Salon Marketing Plan

  

  2017 is in the books! See ya later… Sayonara… Don’t let the door hit ya’ where the good lord split ya’… And so on and so forth! Read more

  Posted on 27 December 2017 MARKETING & ADVERTISING

• Your Salon New Year’s Eve Marketing Toolkit

  

  The sparkliest night of the year is fast approaching and with the Christmas madness still going on, it may have slipped your mind to prepare for it. Read more

  Posted on 21 December 2017 MARKETING & ADVERTISING

• 5 Salon Social Media Hacks For Effective Marketing

  

  Recently, we put together a list of some of the best automation tools out there. But if that’s not something you’re quite ready to look into, today we’re back... Read more

  Posted on 20 December 2017 MARKETING & ADVERTISING