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LATEST ARTICLES ( 546 )

• Setting Targets For Salon & Spa Staff

  

  Targets are a fantastic way for you to motivate and focus your salon or spa staff on a goal that will ultimately grow your business and impact your bottom... Read more

  Posted on 06 December 2024 MARKETING & ADVERTISING

• Welcome To Edition 2 Of The Pulse

  

  Welcome to The Pulse, your quarterly Phorest news round-up. I’m Luke, the UK Ireland Country Manager, bringing you the latest industry insights and updates. Read more

  Posted on 11 November 2024 MARKETING & ADVERTISING

• Influencers Vs Celebrity Endorsements: What’s Best for Your Salon, Clinic, Or...

  

  In recent years, the dynamics of marketing have changed. In the early 2000’s, celebrity endorsements dominated the scene; Emma Stone for Revlon and Eva... Read more

  Posted on 01 November 2024 MARKETING & ADVERTISING

• Salon Visual Marketing: The Golden Rules To Stand Out

  

  In 2015, results from a study made by technology giant Microsoft revealed humans have shorter attention span than goldfish. Yes, you read that right. While... Read more

  Posted on 25 October 2024 MARKETING & ADVERTISING

• Celebrating Success with the 2024 Phorest Client Experience Awards

  

  At Phorest, we believe that every salon experience should leave clients feeling not just pampered, but absolutely delighted. That’s why we’re thrilled to... Read more

  Posted on 11 October 2024 MARKETING & ADVERTISING

• 7 Ways Phorest Salon Software Keeps Your Business Cyber-Secure

  

  In a world where cyber threats and data breaches are more pervasive than ever, keeping your salon, clinic, or spa protected, both online and offline, is crucial. Read more

  Posted on 04 October 2024 MARKETING & ADVERTISING

• Growth Lessons From the Award-Winning Hott Salons in New York

  

  We spoke to Lia Hakim, a multi-salon owner, the founder of award-winning Hott Salons in New York and a member of the global Phorest community. Lia is a... Read more

  Posted on 02 October 2024 MARKETING & ADVERTISING

• Using AI and Smart Features in Phorest to Boost Salon Operations

  You’ve built a thriving business in the professional hair and beauty industry, managing a great team and maintaining a loyal clientele. Read more

  Posted on 27 September 2024 MARKETING & ADVERTISING

• The Salon Owner’s Marketing Checklist for Now Until Christmas

  “Relaxed” and “Christmas” are two words that don’t usually go together in salon life (unless you are a client!). However, if you start your marketing plan now... Read more

  Posted on 06 September 2024 MARKETING & ADVERTISING

• Autumnal Marketing Tips for Your Salon, Clinic, Or Spa

  

  As summer (and the holiday tan!) starts to fade, the trees lose their leaves, and the days get shorter, things change in the professional hair and beauty... Read more

  Posted on 04 September 2024 MARKETING & ADVERTISING

• What Would Stylists & Therapists Do With 25% More Tips?

  

  Tipping in salons is more than just a transaction; it’s a gesture of gratitude. Clients often tip not just because they love the service but also because they... Read more

  Posted on 03 September 2024 MARKETING & ADVERTISING

• Why Your Salon Needs a Tipping Policy and How to Create One

  

  The Payment of Wages (Amendment) (Tips and Gratuities) Act 2022 brought into law some important guidelines for salon owners and protections for salon employees... Read more

  Posted on 03 September 2024 MARKETING & ADVERTISING

• Christmas Miracles Are Made in August

  You probably know someone who is already counting down the days to Christmas. We have to admit that we already have the Christmas season on our minds, too! Read more

  Posted on 23 August 2024 MARKETING & ADVERTISING

• Welcome to The Pulse- Edition 1

  

  Welcome to the first-ever edition of The Pulse, your monthly news round-up Powered by Phorest. We understand that it can be difficult to know where to look... Read more

  Posted on 19 August 2024 MARKETING & ADVERTISING

• Going Above & Beyond: Small Customer Service Ideas That Make a Big Impact

  

  It’s the little things that count. We’ve all heard that before. But we do tend to forget it when the bigger day-to-day stuff preoccupies our time. But today... Read more

  Posted on 24 July 2024 MARKETING & ADVERTISING

• The Benefits of Hiring In-House Staff for Salon Owners & Professionals

  The salon industry is facing a staffing problem. With the emergence of a shadow economy and an appetite for more flexibility among salon professionals,... Read more

  Posted on 08 July 2024 MARKETING & ADVERTISING

• Create Memorable Moments With Salon Summer Marketing Ideas

  

  Because we love making your life easier, we've once again put together a little marketing toolkit! That's right! Your salon June marketing ideas package has... Read more

  Posted on 07 May 2024 MARKETING & ADVERTISING

• Financial Planning Tips for Your Salon, Spa, Or Clinic

  Next time you are thinking about planning out the financial future of your salon, spa, or clinic, ask this simple question; Do I earn enough money from my... Read more

  Posted on 29 April 2024 MARKETING & ADVERTISING

• Preventing Bullying in Your Salon Or Spa Business

  It’s an unfortunate reality that bullying and harassment issues can arise in any workplace. The close-knit nature of the salon industry means that the impact ca... Read more

  Posted on 13 March 2024 MARKETING & ADVERTISING

• Making Your Mother’s Day Marketing More Inclusive

  Mother's Day is fast approaching and you need to be ready now to make the most of the opportunity. Here at Phorest we believe that days like Valentine's Day... Read more

  Posted on 04 March 2024 MARKETING & ADVERTISING