Ajay Prasad

LATEST ARTICLES ( 125 )

• How to Improve HCAHPS Score for Your Medical Practice

  

  Improving HCAHPS (the Hospital Consumer Assessment of Healthcare Providers and Systems) scores is essential because it will reflect in the overall rating for... Read more

  Posted on 09 January 2018 BUSINESS, MARKETING & ADVERTISING

• 1st Pillar (Part 2): Role of Digital Marketing in Improving Patient Satisfaction

  

  You know your hospital’s reimbursement heavily depends on the kind of patient satisfaction you’re able to provide. You also know that the internet is making... Read more

  Posted on 02 January 2018 BUSINESS, MARKETING & ADVERTISING

• 1st Pillar: What Is ‘Patient Satisfaction’? Why You Need It Today More Than Ever

  

  Providing an exceptional level of satisfaction to your patients is something that determines the fate of your healthcare business today. Read more

  Posted on 15 December 2017 BUSINESS, MARKETING & ADVERTISING

• An Introduction to the 3 Pillars of Healthcare Marketing Success

  

  Undoubtedly, the evolution of digital media and the decentralization of information has completely changed the way patients used to find a doctor or specialist... Read more

  Posted on 01 December 2017 BUSINESS, MARKETING & ADVERTISING

• 2018 Healthcare (Digital) Marketing Trends: How to Leverage Them

  

  As it’s widely said, healthcare digital marketing is in its evolving phase. While 2017 added a whole lot of advancements in it, it also left a lot to be explore... Read more

  Posted on 30 November 2017 BUSINESS, MARKETING & ADVERTISING

• 5 Online Marketing Methods for a Healthy Relationship with Your Patients

  

  A greater patient engagement is a win-win situation for both, the patient and the provider. For patients, it contributes to improved health outcomes, and for... Read more

  Posted on 31 October 2017 BUSINESS, MARKETING & ADVERTISING

• What Is a Healthcare Marketing Strategy?

  

  Online healthcare marketing strategy is an inbound marketing process where we bring forth all the resources that could bear against various opportunities and... Read more

  Posted on 06 October 2017 BUSINESS, MARKETING & ADVERTISING

• Importance of Animated Videos for Digital Marketing of Your Business

  

  For businesses, animated videos marketing marketing can help break new ground in reaching different market segments. Video marketing gives you an opportunity... Read more

  Posted on 21 September 2017 BUSINESS, MARKETING & ADVERTISING

• How Digital Marketing Helps Dental Clinics to Reach New Patients

  

  The best way to learn about dental online marketing and your target market is hiring an experienced team that has worked with several dentists. Read more

  Posted on 11 September 2017 BUSINESS, MARKETING & ADVERTISING

• Significant Benefits of Digital Marketing for Healthcare Businesses

  

  Many in the healthcare industry feel like “selling” shouldn’t be part of their jobs–it’s unnecessary and unbecoming. But as competition for patients becomes mor... Read more

  Posted on 17 August 2017 BUSINESS, MARKETING & ADVERTISING

• How to Build Your Personal Brand Online

  

  Whether you are applying to jobs, starting out on a new business venture, or wanting to market yourself as a freelancer for hire, you need to develop a... Read more

  Posted on 04 August 2017 BUSINESS, MARKETING & ADVERTISING

• 3 Ways A Knowledge Base Can Speed Up Your Onboarding Process

  

  Don’t we all love it when a new customer signs up to do business with us? Of course, we do. It’s a reaffirmation of the fact that whatever it is that we are... Read more

  Posted on 10 July 2017 BUSINESS, MARKETING & ADVERTISING

• 8 Regular Website Maintenance Tasks for Peak Performance

  

  Once a website is launched it should not be forgotten by its owner. Websites don’t just evolve and attract traffic on their own, as they require regular... Read more

  Posted on 06 June 2017 BUSINESS, MARKETING & ADVERTISING

• 9 Ways to Make Your Customers Happy [Infographic]

  

  Happy customers are the pillars of success for any business. If your customers are not happy, good luck staying in business. In 2016, businesses in the US lost ... Read more

  Posted on 24 May 2017 BUSINESS, MARKETING & ADVERTISING

• The Secret Ingredients to Create the Perfect Marketing Video

  

  If a picture is worth a thousand words, a video might be worth a million. Videos make everything better–especially your marketing campaigns. Read more

  Posted on 24 April 2017 BUSINESS, MARKETING & ADVERTISING

• How A Faster Page Load Time Benefits Your Website

  

  Speed matters. It’s why pizza shops guarantee delivery in 30-minutes or less, Olympic sprinters become international superstars and websites that load the... Read more

  Posted on 17 April 2017 BUSINESS, MARKETING & ADVERTISING

• 7 Ways to Get More Patient Referrals for Your Medical Practice

  

  Many healthcare practitioners rely on word of mouth and ignore their websites for marketing. However, the capability your website has to generate patient... Read more

  Posted on 12 April 2017 BUSINESS, MARKETING & ADVERTISING

• How Local Businesses Can Use Snapchat to Grow

  

  They are between the ages of 18 and 34. They have tons of talent, travel in packs and tend not to trust mainstream media and traditional advertising. Read more

  Posted on 28 March 2017 BUSINESS, MARKETING & ADVERTISING

• Hiring an SEO Consultant: Discerning the Good from the Bad

  Hiring a good SEO consultant successfully is the culmination of various carefully considered parameters. A good SEO(or search engine optimizer) is a person who... Read more

  Posted on 22 March 2017 BUSINESS, MARKETING & ADVERTISING

• 9 Tips to Get Customers to Write Amazing Product Reviews For You

  

  Word-of-mouth is the big differentiator. It can make or break a brand, increase conversion rates and catapult a company to new levels. And that was before the... Read more

  Posted on 14 March 2017 BUSINESS, MARKETING & ADVERTISING