Culture Magazine

Two Tottenham Ghostsigns

By Janeslondon

Heading to Bruce Castle from the High Rd on Saturday I checked up on a few things at the western end of Bruce Grove – the repurposed toilets, the old cinema, my favorite blue plaque and hints of bygone businesses. 

The latter category includes this hand painted sign high up on the side of No.2. This advertisement would have been clearly visible from the railway line and station in the days before the building that is now a pizzeria was constructed at the corner. 

Two Tottenham Ghostsigns
Two Tottenham Ghostsigns
MOORE & SONBUILDER & DECORATORSCAFFOLDING LENT ON HIREP…… 65 TOTTENHAM

I'm not sure what that last line means – it’s surely an address but it’s odd to have the number after the undecipherable road name. When I have more time I will check the old directories to see if I can find out. 

Update 18Dec: In the comments below, Geoff suggests that the last line probably says PHONE (number) TOTTENHAM. I had dismissed this idea being as phone numbers were usually configured with a three letter code before the four numbers. However, when this sign was painted, Tottenham would have been in the suburbs, outside the London phone district and would not have would not followed that format. I've just sourced a pic I took back in February 2010 and it's clear the word at bottom left is indeed PHONE – thanks Geoff!

Two Tottenham Ghostsigns

After a very pleasant 90 minutes or so inside Bruce Castle (fab – there's so much to see and learn in there) I headed west along Lordship Lane and noticed that there must surely must be a large hand-painted sign hidden behind two large billboards on side of No.205:

Two Tottenham Ghostsigns
A glimpse of black on yellow can be seen between the panels. 

Actually, the sign must have been huge because this 2009 google streetview shows remnants of paint across the whole wall.

Can anyone recall what the painted sign advertised?  I’m thinking it was likely to be a well-known product such as Gillette or Brymay. 

I will update this as and when I find out more info, so please add a comment so that you get alerts about new developments.


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