General Assembly is a pioneer in education and career transformation, specializing in today’s most in-demand skills. The leading source for training, staffing, and career transitions, we foster a flourishing community of professionals pursuing careers they love.
Though its popularity with tweens is frequently attributed to their affinity for PG-13 activities, the reasons for Snapchat’s popularity are much more complex. (If not, then any one of the myriad of better-designed copycat apps would have unseated it by now.)
Azure Search implements what they call Indexers, background processes that hook in your data repositories and automagically add, update or remove your objects in the indexes. They support an Azure SQL Database indexers, Azure Blobs indexers and thankfully, Azure Cosmos DB indexers. The transition of information from Cosmos DB to Azure Search is straightforward, as both store information in JSON format, we just need to create our Index and map which attributes from our Documents we want indexed and that’s it, in a matter of minutes (depends on the size of our data), all our content will be available to be searched upon, by the best Search-as-a-Service solution in cloud infrastructure.
YouTube is the number one place for creating and sharing video content, and it can also be an incredibly powerful social media marketing tool. Many businesses try to create video content with the aim of having their video “go viral,” but in reality those chances are pretty slim. Instead, focus on creating useful, instructive “how-to” videos. These how-to videos also have the added benefit of ranking on the video search results of Google, so don’t under-estimate the power of video content!
MeetMe: Chat and Meet New People. The name says it all. Although not marketed as a dating app, MeetMe does have a “Match” feature whereby users can “secretly admire” others, and its large user base means fast-paced communication and guaranteed attention.
Social media presence is a necessity for many customer-driven enterprises as it gives the impression of a more immediate connection between the customer and the seller. Moreover, campaigns spread through social media are believed to have more resonance because they are usually discovered through links shared by trusted sources. The rich data available through social media can allow advertisers to target their message to very specific audiences, providing the potential for better results.
Jump up ^ Williams, Hywel; McMurray, James; Kurz, Tim; Lambert, Hugo (15 November 2014). “Network analysis reveals open forums and echo chambers in social media discussions of climate change” (PDF). Elsevier: 127. Retrieved 11 April 2015.
Disney/Pixar’s Monsters University: Created a Tumblr account, MUGrumblr, saying that the account is maintained by a ‘Monstropolis transplant’ and ‘self-diagnosed addict’ who is currently a sophomore at Monsters University.[81] A “student” from Monsters University uploaded memes, animated GIFs, and Instagram-like photos that are related to the sequel movie.
Personally, I find grocery shopping to be incredibly cathartic, but if crowded stores and too many options leaves you overwhelmed, Instacart will go to your store (whatever that may be), pick up your items, and deliver them to your place. Instacart uses “trained shoppers” who can spot the best produce, too, so a bag of deep green bananas should never be a problem.
Consumers can also offer social media inspiration, not only through the content that they share but in the way that they phrase their messages. See how your target audience writes tweets, and strive to mimic that style. Learn their habits—when they share and why—and use that as a basis for your social media marketing plan.
Julia is a digital marketer, front-end engineer, and former Teach for America teacher. She has worked in marketing, product management, and web development roles at Scholastic, Udacity, and other companies.
