Social Media Magazine

The Importance of an Internet Marketing Blog

Posted on the 13 January 2014 by Abhinavblog

The Importance of an Internet Marketing BlogHas your company taken the time to create a blog? Blogging is one of the most popular Internet marketing techniques. If you are in charge of social media for your business, you need to know how to create and manage a blog. A blog allows you to develop content, which is ideal to interact with the customers, and to establish a name for your company in the industry. Here are some tips to use that will help you create a great blog.

Building Your Name

One of the best aspects to a blog is how it allows you to establish a name for your business. You can establish yourself as the leader in the industry when it comes to new information. Customers will begin to respect your business for the new content that is different from everything else they read on the Internet. The goal to creating content the customers will respect is based upon customer surveys and other things. Try placing yourself in your customer’s shoes to find out what they really want.


When you blog, look for ways to make your blog posts stand out. One way to do this is by creating unique infographics that the customers will not find elsewhere. A picture tells a thousand words, and the customers respond to them quickly compared to reading a large post on your Internet marketing blog. Remember to optimize the infographics for SEO needs to help improve your website ranking.

Stay Social

Creating a blog is great way to interact with the customers. You want to use social media to help you market the blog, and to help you engage the customers. Staying social is essential to the growth of your business. It helps you to remain legitimate in the industry, and can do wonders to improve your overall visibility. You can find a number of new customers when you take the time to coordinate your social media profile with your blog. The other great thing about social media is that it will help to improve your website ranking as people click to your blog through the social media profile. People love to share content they find relevant. By coordinating the two, you will start to see some fantastic results from social media.


For your blog to succeed, you must take the time to post. Respond to the customers that leave comments on the blog, and use some of the comments to help you create new posts. You want to post 2-3 times a week to be recognized by the search engines, and to keep the customers coming back to your blog for new information. If you fail to keep the blog updated, you will start to lose your traffic, making it challenging to keep your blog legitimate in the industry and with the search engines.

You Might Also Like :

Back to Featured Articles on Logo Paperblog

These articles might interest you :

  • Polyamory and the Friendship Litmus Test

    Lately I’ve been trying to work out my feelings about nonmonogamy and metamours–specifically, how to articulate to partners what I’d like my relationships with... Read more

    The 24 April 2018 by   Brute Reason
  • Yorkshire Revisited

    Yorkshire Revisited

    Almost five years ago we wrote about friends garden in Yorkshire. Well last weekend we went "up North" for a visit and although the garden is only just waking u... Read more

    The 24 April 2018 by   Alternativeeden
  • Daya: A Yoga Practice of Compassion

    Daya: Yoga Practice Compassion

    by Victor DubinBlossoming Almond Branch in a Glass by Vincent van GoghI am not as compassionate as I would like to be. I am inclined to be ego driven and to... Read more

    The 24 April 2018 by   Ninazolotow
  • Matter Resolved Matter Resolved

    James Booth posted on Namepros that he has pushed the domain name back to the original owner Rebecca. This thread became legendary and brought together a lot... Read more

    The 24 April 2018 by   Worldwide
  • The Interactive Cafe – Zee5 Loft

    Interactive Cafe Zee5 Loft

    Zee5 Loft is an interactive café which recently opened in HSR, Bangalore. The whole idea is built on Hospi-tainment or Hospitality with Entertainment. This is... Read more

    The 24 April 2018 by   Rohit Dassani
  • Creation Stories: LANNDS

    Photo Credit: Carl Rosen LANNDS is the indie-electronic project of Florida-based songwriter Rania Woodard. We came across LANNDS’ latest single, “Legends,” and... Read more

    The 24 April 2018 by   Music Creates Us
  • Huawei P20 Pro , P20 Lite With FullView Display Launched in India

    Huawei has made a comeback in India by launching Huawei P20 Lite, P20 Pro today. These phones come with AI-powered cameras in collaboration with the optics in... Read more

    The 24 April 2018 by   Gadgetscanner