Marketing & Advertising Magazine

The Beginners Guide to SSL Certificates

Posted on the 03 April 2017 by Mark Pedersen @purelythemes

If you know nothing or next to nothing about SSL Certificates well then you have come to the right place!

This blog post will help guide you through the key areas of SSL Certificates and help you understand why they are now so important. First off, SSL stands for Secure Sockets Layer and this protects information on the website from hackers etc.

Have a look at the URL of any type of website. Does it start with ‘https://’? Well it means that this website is secure because it is backed by an SSL Certificate. The extra ‘s’ is one of the main things that help consumers distinguish between a safe and unsafe website. The ‘s’ means that the website is encrypted and therefore hackers cannot access any of its information.

While the main function of an SSL Certificate is to protect your consumer’s data from hackers, it does also benefit your website in terms of search engine optimisation (SEO). Google and other search engines use security as one of their many ranking factors. This means that purchasing an SSL Certificate will help boost your website’s ranking.

If you are operating an online business, then you certainly would need to have an SSL Certificate. E-commerce consumers have to input their very private information such as their credit card details to make a purchase. This information is something you don’t want to put into the hands of hackers. Therefore an SSL Certificate is one of your best options to products yourself and your consumers.

SSL Certificates can also be beneficial to non-e-commerce businesses as sometimes consumers will input their email address or something similar to subscribe to a newsletter etc. Where ever consumers go online, they like to feel safe and feel as though you are putting in the necessary steps to keep their information safe. An as mentioned, they are good for SEO rankings.

When purchasing an SSL Certificate you must be very careful that it is coming from a reputable source. There are a lot of free SSL Certificates on the web. It is not recommended that you use any of those. Your consumer’s safety is not something you want to skimp on!

SSL Certificates are especially important these days due to the increase of hacking and leaking of personal information. An SSL Certificate is the quickest and easiest way to show your customers that you care about their privacy and you are protecting their personal information from any potential threats.

So, make sure you are doing everything you can to protect all the data from your website. There are a lot of quality SSL Certificate companies that provide a range of SSL Certificates. It is important that you do your research to find the best SSL Certificate that is most suited to your business.

That way your website will be accurately protected from any potential dangers. You should also try to keep up to date with the latest news on SSL Certificates because one day the certificate you have may no longer protect the necessary data.


You Might Also Like :

Back to Featured Articles on Logo Paperblog

These articles might interest you :

  • Email Marketing Best Practices That You Should Know

    In 1971, the first email was sent, since then email has become the preferred means of communication. Today, email is a primary driver of communication between... Read more

    11 hours, 38 minutes ago by   Sem Seo
    BUSINESS, MARKETING & ADVERTISING, SOCIAL MEDIA
  • Poland Poll: What Should Jonny Do in May 2018?

    Poland Poll: What Should Jonny 2018?

    Hey everyone! Apologies for not updating this blog so much recently. Life has been so busy. I have been inundated with new projects, I backpacked to Saudi... Read more

    12 hours, 33 minutes ago by   Northernirishmaninpoland
    COMMUNITY, DESTINATIONS
  • Hey Bulldog - Video Of The Week

    Bulldog Video Week

    Brian's favourite video this week is Al Lupo by Hey Bulldog. Like many bands before, Hey Bulldog began as a germ of an idea of main man Rob Manton. Read more

    13 hours, 13 minutes ago by   Mike Lindley
    ENTERTAINMENT, MUSIC
  • Shelf Chat: What's Up With Me (Summer Lane!), and What's On My Shelf

    Shelf Chat: What's With (Summer Lane!),

    If you're too busy to read...you're too busy! I've always been one of those people who likes to fill their days and weeks up with activities. I work, I schedule... Read more

    13 hours, 16 minutes ago by   Selane
    BOOKS, CREATIVITY
  • #MaxYourLook with MaxFashion

    #MaxYourLook with MaxFashion

    Every season I tend to fall in love with the prints. The scourching heat is an excuse for me to play with the prints. Keeping it cool with the vibrant options... Read more

    13 hours, 54 minutes ago by   Chayanikarabha
    FASHION, LIFESTYLE, SHOPPING
  • Double Chocolate Hazelnut Cookies (Gluten Free, Paleo + Vegan)

    Double Chocolate Hazelnut Cookies (Gluten Free, Paleo Vegan)

    Pin Share Tweet Email Yum StumbleShares 0These Double Chocolate Hazelnut Cookies are soft, fudgy, and incredibly chocolatey! These irresistible cookies are... Read more

    14 hours, 1 minute ago by   Rachel Conners
    DINING OUT, FOOD & DRINK, RECIPES, TRAVEL
  • Tree Peonies

    Tree Peonies

    For a brief and glorious moment . . . Read more

    15 hours, 16 minutes ago by   Vickilane
    CREATIVITY, PHOTOGRAPHY