The ABC of Web Content Writing Rules You Should Be Familiar With

Writing for a class or a project is different from web content writing. Web content writers are partners together with tech-savvy people who work towards better website traffic, gaining more views and reviews, and improved Search Engine Optimization.

Web Content Writing Rules

Are you wondering what’s up with the web content writers and what are the basic rules they should be following? You might be a simply interested netizen or you’re a newbie on web content writing. Whoever you are and what your status is, these three things will help you get a grasp on the basics of web content writing:

A. Wisely enter your keyword

Businesses, government offices, NGOs, organizations and even individuals employ technology solutions group or companies to help their websites gain more traffic and visitors. This would be possible through effective and efficient keywords which can be searched online and found in articles and blog contents. Keywords-based posts should be able to do well for the companies as well as to the readers. There might be some instances where the keyword is entirely irrelevant or far from the topic but a keen web content writer can find some means and links on how to connect them. Besides, that company won’t be asking you to do a write up for them with a topic that is inappropriate for the nature of their business which is not helpful to them.
One should also note that web contents should not be bombarded with keywords. In short, don’t get too tied up with using those words as if you’re obsessed with them. Usually, keywords can be found in the first section of write-ups. Again, know when and how to use it.

B. Think of your readers

You might be getting paid for this job and have a minimum number of words to reach. But you should remember that you are a web content writer, and your works should be read and digested by real people. Putting aside the use of keywords, the quota and other requirements in your “job,” as a writer, you should be able to relay the message to your readers as clearly as possible.
Remember that your write-ups are searchable on the Internet and people have short attention span online and off the Internet. Make your contents directly to the point, efficient and connective so your audience can say that they have reasons why to continue reading and understanding your work.
Adding pictures and videos related to the topic will do a good job in keeping your readers enticed.

C. Read and edit before publishing

With all the demands for a web content writer, there are times where you don’t want to read what you’ve just written. Come on, we all know that it’s a big no. Before hitting submit or publish, make sure that your grammar and content are correct. You can use programs and websites that can help you spot the errors in your writings. Sparing a few minutes of proofreading before publishing will surely help you produce and deliver a compelling and error-free article. This article is written by Anika Heussaff. She blogs for Optimind, an SEO Company Philippines