Self Expression Magazine

Tech Tools Every Business Owner Should Have Now

By Lisa @Lisapatb

Tech Tools You Need For Your Business

When it comes to running a business in this day and age, technology plays a huge role in that. Not only does technology mean that we're able to carry out the daily asks that need done in the business, but it allows us to be able to connect with people from all over the world.

Tech Tools Every Business Owner Should Have Now

Therefore, we can grow and scale our businesses in a much bigger way than we were able to before with tech tools.

Therefore, we can grow and scale our businesses in a much bigger way than we were able to before with tech tools. #technology Click To Tweet

The Technical Side of Your Business

Of course, the technical side of running a business is not something that everyone wants to do or is able to do. But that doesn't mean it's something that shouldn't be done. You can certainly outsource plenty of things in your business, such as the more techy stuff, and many people do outsource this. Depending on what it is you need in your business, you can work with a Virtual Assistant who can manage these things for you.

Or if it's something more specialized then you can outsource to an IT company who can offer you an it cost reduction more so than if you were doing things for yourself.

On the other side, not everything needs to be outsourced. There are plenty of tech things that can be done in your business. Despite being a bit out of your technical realm, these tasks are able to be automated so that tasks are set up once and then they can run on their own.

If the technical side of your business is something that you need to start taking care of, but you really don't know where to start, then in this post, we're going to share with you some of the main tech tools and apps that can really benefit your business.

Despite being a bit out of your technical realm, these tasks are able to be automated so that tasks are set up once and then they can run on their own. #technology Click To Tweet

Robust Web Hosting Tools

Even if your business is primarily offline, you're no doubt going to have a website and some kind of online presence to help you reach a wider audience. Since having a website is a good way to give people more information about your business in general. Because even if you're offline, they will mainly search for you online, so having a website is just a good idea.

When it comes to websites, you certainly don't have to spend a fortune getting a professional site with all the bells and whistles set up and designed for you. Especially if your site is only for informational purposes and not really set up for daily uses or transactional in its nature. If you are writing yourself to provide information there are even apps for writing to make it easier on yourself.

What you should have is a solid web hosting plan. Web hosting is basically what allows your site to exist online, and not all hosting is great, so it's important to find one that's reliable and makes your site run without issues.

For example, if your hosting isn't robust enough and doesn't offer things like enough disk space, then it can run very slow and even have problems when loading. This will definitely not make a good impression on your visitors. They certainly won't hang around to wait for it to load, so having a good hosting plan where you can also get good support is a good idea.

They certainly won't hang around to wait for it to load, so having a good hosting plan where you can also get good support is a good idea. #webhosting Click To Tweet

Intelligent Email Marketing Tech Tools

Email marketing is a big part of most businesses nowadays. Especially if you're planning to operate online, then not having an email marketing strategy in place is basically like leaving cash on the table. However, it can be quite overwhelming when you've never used email marketing before to know which platform you should be looking at and what features are needed.

Tech Tools Every Business Owner Should Have Now

The good thing about your email marketing is that, for the most part it's going to be automated and then just maintained through regular checking up on campaigns, etc. When it comes to looking for an email marketing platform, many people will choose to shop on price. But what you should actually be looking for is deliverabilty.

The whole point of sending emails is that they don't end up in the spam folder and are being read by your ideal customers. Therefore, it's important that the platform you go for has a good reputation when it comes to this key feature.

You can easily find this information online by just Googling the company and seeing the reviews they have. You should also be looking for things like good customer service. One of the best way to observe how they perform in this area is by checking Twitter to see how quickly and effectively they deal with things like questions and complaints.

Secure Cloud Storage

The whole point of sending emails is that they don't end up in the spam folder and are being read by your ideal customers. #emailmarketing Click To Tweet

As much as technology is a truly great thing that, in many ways, makes our lives so much easier, it's also never a good idea to be overly reliant on it since it can fail sometimes and if this happens then it can have really bad consequences - especially in business.

One of the worst things for a business owner to deal with technology wise is when they totally lose everything they've been working. This happens because their computer decided to crash or completely give up on them. If you have good and secure cloud storage then this isn't going to be an issue.

For example, you can use things like Dropbox and Google Drive to keep important documents and also with Google Drive you can do all of your work directly in there. You can collaborate with your team and have everything backed up.

Or even a fully virtual Cloud Phone System so you can keep in touch with team members and customers.

The other great thing about cloud storage is that because it's all cloud based, your saving space on your computer and devices. This helps your tech devices from running too slow when you have too much stuff on them.

Intuitive Project Management Tools

No matter what kind of business you run being able to manage your day, your time, your team, and your projects is crucial. The best way to be doing this is by using some kind of project management system.

Even if you run an offline business, an online project management system can still be the way to go. It means that anyone can access the information they need at anytime. This system keeps everyone on the same page without having to constantly send emails and make phone calls back and forth all the time.

There are definitely a lot of project management tools and systems online today. These tech tools all range in price and features. It's really about finding the one tool that suits you and your business.

Some like Trello are more focused on keeping this visual, whereas others like Asana are more for people who think in a linear way. But both offer a great range of features to help you stay on track and manage your business on a daily basis if needed.

Painless Payment Processing for Your Technology Tools

Payments are definitely an essential part of any business. Whether you're working online or offline, a system to process your payments is something you're absolutely going to need. So making sure that you have something, not only safe and secure for you, but also for those who are going to be paying you is something you should be looking into.

Tech Tools Every Business Owner Should Have Now

You can use things like Stripe to allow your customers to pay you by credit card and even set up subscription payments. Or you can have a look for other payment processing tools that may be more suitable for you and your business. I love using Paypal not only for payments but also for their easy to use invoicing system. 🙂

Social Media Management

If you are doing your own social media today you really need a good tool to manage it. It can surely take up a lot of time. Not only do you need to post but also do stories, video, respond and track your social media today. It's not like it used to be a few short years ago!

Some of my favorite social technology tools include Agorapulse, The Buffer, Status Brew and Canva. I include Canva as it's invaluable for creating the graphics you need for your social media posts and stories. Canva has saved me so much time along with Agorapulse. 🙂

What tech tools are you using today for your business? I'd love to know more from you in the comments below!

Tech Tools Every Business Owner Should Have Now
Not only do you need to post but also do stories, video, respond and track your social media today. #SMM Click To Tweet

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