Ein extrem provokantes Bewerbungsschreiben eines imaginären Taliban spiegelt im Grunde die wahnwitzige Vorstellung von nicht wenigen Menschen in Deutschland wieder, die aufgrund der Flüchtlingskrise den Untergang des Abendlandes prophezeien. Alle Vorurteile sind darin auf die wesentlichen Elemente komprimiert. Die Angst vor einer islamistischen Bedrohung ist real und fiktiv zugleich. Das World Trade Center stürzte am 11. September 2001 nach einem Terroranschlag in sich zusammen und die Welt war fortan eine andere. Die islamistische Bedrohung war seither allgegenwärtig. Die Zuspitzung der Flüchtlingskrise 2015 durch eine regelrechte Völkerwanderung verbreitet Phobien diverser Art. Terroristen würden sich unter die Flüchtlingsströme mischen bis hin zu einer gezielten religiösen Unterwanderung befindet sich so ziemlich alles an Absurditäten im Portfolio von Rassisten, Rechtspopulisten und Verschwörungstheoretikern. Nicht zufällig wird die Anspielung auf ein deutsches Rüstungsunternehmen in das skurrile Bewerbungsschreiben eingebunden. Die Ursachen für die Flüchtlingskrise sollen nach Ansicht diverser Buchautoren und Historiker angeblich bis ins Jahr 1951 zurück reichen, als die sogenannte Abandan- Krise die Erdöl- Lieferungen in die Industrienationen empfindlich beeinträchtigte. Der damalige iranische Premierminister Mohammad Mossadegh verfolgte eine völlige Neuausrichtung der iranischen Politik, weitgehend losgelöst von den primären Interessen der USA und Großbritanniens. Es ist kein Geheimnis, dass der iranische Premierminister (Operation Codename Ajax) maßgeblich durch eine CIA- Intervention gestürzt wurde. Nicht wenige aufmerksame Beobachter halten diese Ereignisse für den Beginn einer beispiellosen Destabilisierung des Nahen- und Mittleren Ostens, der weitere Konflikte (Irak, Afghanistan, arabischer Frühling) nach sich zog.
Groups: This block represents the extent to which users can form communities and sub-communities of people with similar backgrounds, demographics or interests. The more ‘social’ a network becomes, the wider the group of friends, followers, and contacts can be developed.[4] Some Facebook users develop a list of friends that includes people from all over the world.
3. LinkedIn. One of the only mainstream social media sites that’s actually geared towards business, LinkedIn is to cyberspace what networking groups once were to local business communities. It’s great for meeting customers, getting in touch with vendors, recruiting new employees, and keeping up with the latest in business or industry news. If it matters to your company or career, you can probably do it on LinkedIn.
The app had initially been available for the iOS platform for quite some time as it grew in popularity, but has since expanded to Android and Windows phones, along with the web. Instagram was bought for a hefty $1 billion by Facebook in 2012. More »
[1] „Jeder kann heute über soziale Netzwerke alles das posten, was nicht nur informativ, kreativ, unterhaltsam oder lustig erscheint, sondern auch skandalös, verleumderisch, lügenhaft oder gehässig ist.“[3]
In this project, you’ll evaluate the results of a display advertising campaign and create a presentation of the results for management. Your summary will include the targeting strategy, creatives used, the results of the campaign, and recommendations on how to improve the campaign.
Snapchat is a social media platform that’s really at the forefront of social media evolution. than blasting out updates for all our friends and followers to see, we use Snapchat more like we communicate in real life – with specific people only at specific times.
Shots is another photo and video sharing social network that young kids love to use. The social network is largely centered around taking selfies but users can also take VHS-style videos and one-on-one chatting.
Social media sites have also grown in numbers by leaps and bounds. As per the statistics revealed on Statista, approximately 2 billion users used social networking sites and apps in 2015. And, with the increased use of mobile devices, this number is likely to cross the 2.6 billion mark by 2018.
As mobile devices become an increasingly integral part of our lives, it’s vital that marketers understand how to effectively communicate on this unique and extremely personal channel. Mobile devices are kept in our pockets, sit next to our beds, and are checked constantly throughout the day. This makes marketing on mobile incredibly important but also very nuanced.
Students that plan to undertake the Google Online Marketing Challenge are encouraged to complete the Digital Marketing Course, as the skills learned in this course will help them shape their strategy for the competition, get the most out of AdWords for their business partner and help prepare them for the Google Partners AdWords Certification exams.
2. Facebook Insights — Pages Manager includes several condensed reports about reach, engagement and fan growth. This lets you see how your content is performing while you’re at a conference, or on the road. Simply click the Insights icon at the bottom of page to access Facebook Insights.
Pinterest allows businesses to showcase their product offerings while also developing brand personality with eye-catching, unique pinboards. When developing your Pinterest strategy, remember that the social network’s primary audience is female. If that’s your demographic, you need a presence on Pinterest!
I am part of that 82% of small businesses that use social networks and really worth it. A few months ago, my business had the opportunity to work with the Dalai Group team for the Social Media Marketing of my brand. I was soon made aware of how important it is to be present on social networks and generate engagement with our consumers. With the social media strategy Dalai Group built for my brand, the business saw a 21% growth rate in social media traffic this month. Users took part in conversations about our brand and new visitors came to our website to request products.
Content marketing is one of the biggest challenges and opportunities for both business and consumer brands today. As brands look to expand their reach online and engage audiences beyond ‘interruptive’ advertising, they’re increasingly looking to cult…
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As more Americans have adopted social media, the social media user base has also grown more representative of the broader population. Young adults were among the earliest social media adopters and continue to use these sites at high levels, but usage by older adults has increased in recent years.
