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Smart AdServer Makes Understanding Programmatic Easy

Posted on the 29 June 2016 by Smartadblog @SmartAdServerEN

Are the definitions surrounding programmatic confusing you? Get it all straight in one minute flat!

This video sheds light on OpenDirect, OpenRTB, open auction, private auction, preferred deals, direct deals, Automated Guaranteed, programmatic guaranteed, PMP (private market place), programmatic reserved, programmatic direct, and programmatic premium.

Download the Infographic!


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