How SEO and Content Marketing Drives Traffic
I know that using best SEO and Content marketing practices work and have used them to market and build my own companies for years. I share tips on this blog to help you do the same thing. My company has a two fold mission – helping DIYs through my articles and managing social media for companies that prefer to have someone take care of it for them. Nothing excites me more than seeing a client reach their goals or hearing that a DIY reader learned something that really helped them with their business.
SEO can be “FIXED”
If you have a website that’s been around for years and think it can’t be fixed; think again.
I had a very interest conversation with a client this weekend about a website and social media evaluation I had conducted for her. The evaluation didn’t go anything like I thought it would. In fact, it was too good.
I worked here and there all week looking at this website and wondering why this client thought she needed help. She was using the correct keywords for her target market, had very good traffic, and except for some minor tweaks was using best SEO practice as far as I could tell. Her social media was a very different story and I had quite the list for her to work on there but her website was really in good shape.
The Fix and how it worked
I was kinda worried telling her there was not much wrong on the SEO end of the report. I wondered if she would think I had not really check it or that I didn’t know as much about it as she had hoped. After all, she had told me she didn’t know what she was doing and if it was really correct or not. I took a lot longer than usual on this one because I really couldn’t find what she thought the problem was.
The time to face the music came and I got the call from the client. As I went over her report and explained to her that she was using good practice and her SEO was as good as mine or better. I was sweating wondering what her reaction was going to be. She laughed and squealed with delight. She went on to tell me that she had been reading my articles about using SEO practices to improve your traffic and that her traffic had gone from 1800 visitors a month to an average of 8500K in the few months. She started using my tips and was going back and fixing old post as time allowed. I was so relieved and excited for her! This client is a very smart woman working on a cause I love and want to see get to the right people. I can’t wait to see if my using social media to promote your business tips helps launch her into the limelight where she belongs. I’ll keep you posted!
Are you using best SEO and content marketing practices to promote your website? Do you use the best SEO plug for WordPress? Do you have a tip to share that could help DIY readers incorporate best practice in the battle to the top of search? I would love to hear a question or have you leave a tip for us in the comments below.
