Sensory Marketing: Scent Marketing Vs Virtual Reality (VR) Integrated Marketing

In the marketing world today, brands are fighting for the consumers’ attention so much so that every couple years new platforms are launched in an attempt to catch the most number of eyeballs. As more ads pop up both online and offline, it is evidently getting harder for brands to leave a lasting impression on … Continue reading "Sensory marketing: Scent marketing vs Virtual Reality (VR) integrated marketing"