Seems a Bit Pointless to Me.

I saw an advert on the back of a bus, advising us to store our apples in the fridge to make them last longer, thus reducing food waste.
I think it was this lot, but maybe it was some other quango.
I am no expert on these matters, but it strikes me that most people go shopping once or twice a week and apples will keep for considerably longer than a week outside a fridge, so as long as you just buy enough apples to last you until your next shopping trip or two, you'll be fine.
So the advert is a load of nonsense.