Photo courtesy of Shoshana - Flickr.com
The targeted audience for these cards is members of the Sandwich Generation. They're the ones buying presents for parents who have increasing health needs. They're also looking to gift their kidults, who are concerned about fitness and in college or living on their own. This gift can be used toward a variety of health related services – prescription co-pays, medical or dental visits, contact lenses, even some wellness programs, elective surgery and gym memberships.
We know you're trying to maintain a life in balance while still honoring the complexity of the holiday season. Try to figure out what means the most to you. Then decide to focus on what you want to do, not on what you have to do. Let this time of year be a major step toward taking care of your own needs. As you begin to lay the groundwork for change in your gift giving rituals, treat yourself to better health by keeping your stress in check. Log on here tomorrow - we'll have some tips about taking care of you during the holidays.
We wish a Happy Hanukah to all our family and friends!
